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Building a profitable newsletter and selling it for $75K
Without writing any of the content.
And all done in 6 months.
Sounds difficult? Actually a ridiculously simple idea executed well
And all done in 6 months.
Sounds difficult? Actually a ridiculously simple idea executed well
Back in April Lotanna Ezeike was inspired by an episode of the My First Million podcast.
Seeing a gap in the market, he started an erotic newsletter for black women.
So he set up a substack and found a writer to write one story per month for £250
Seeing a gap in the market, he started an erotic newsletter for black women.
So he set up a substack and found a writer to write one story per month for £250
He started out charging subscribers £5 per month but after a couple of months he raised the price to £50 (in Lotanna’s words: “for fun”)
Initial traffic all came from paid ads on porn sites.
Quickly taking revenue to £6K per month
Initial traffic all came from paid ads on porn sites.
Quickly taking revenue to £6K per month
Last month Lotanna sold the newsletter to a private buyer for $75K.
Not bad for 6 months work as a side project. And never writing any of the content.
Great work @lottsxpo and thanks @theSamParr and @ShaanVP for talking about it on the podcast
Not bad for 6 months work as a side project. And never writing any of the content.
Great work @lottsxpo and thanks @theSamParr and @ShaanVP for talking about it on the podcast
