An imperfect thread on some intersections of #BehavioralScience + #ComplexSystems

@DavidPerrott_ @g_arteagoitia
Some ppl recognize behavioral science is in its adolescents in a lot ways. While behavioral scientists have identified design that work really well (you know:
opt-out organ donation @ProfEricJohnson & @dggoldst
Save More for Tomorrow @R_Thaler & @shlomobenartzi)
These are wonderful & we should keep doing these!

But these are only a beginning manifestation of behavioral design & never meant to encompass all of behavioral science

The problem some see is that #nudges are designed in STABLE contexts & with specific demographics
Many have recognized this big assumption & adapted though:

Behavioral Systems Analysis offered by Evidn @johnpickering,
@WorldBank #embed_wb,
@Lemonade_Inc
@NinaMazar https://open.bu.edu/handle/2144/39951

please">https://open.bu.edu/handle/21... comment more below
That brings us to systems, systems thinking & #ComplexSystems

what are they?

shameless plug: if you want to learn more, then @sfiscience is the go-to! I am looking forward to their Complexity Interactive course next month & working with Dr. Mirta Galesic!
Complex systems (more specifically complex adaptive systems) are systems w/o central contol, that follow simple rules & give rise to complex behavior

Most of today& #39;s most pressing problem involve recognizing or understanding complex systems
Complex systems are really difficult to understand bc other science is taught with causality & centrality as a core concepts

@yoonsa (2019). Toward a learning progression of complex systems understanding. Complicity: An Inter. Jo. of Complexity & Ed
Complex system & Cognition researchers
[Michelene T.H. Chi, @asueducation
Tina Grotzer @hgse
@chs8084,
Michael J. Jacobson @Sydney_Uni,
@jennie_chiu]
have researched ways to make it easier for non-experts

please comment more!
Its REALLY important for #BehavioralScience ppl to understand complex system before falling into our own biases of learning/understanding science, which valorizes causality
& #39;Systems Thinking: A Primer& #39; by Donella Meadows popularized systems thinking

Also, for whole systems design I& #39;d recommend @Leidyklotz & Blizzards framework https://doi.org/10.1016/j.destud.2012.03.001">https://doi.org/10.1016/j... https://books.google.com/books/about/Thinking_in_Systems.html?id=CpbLAgAAQBAJ">https://books.google.com/books/abo...
Systems thinking allows individuals to recognize various elements as connected components that interact to form a functioning whole, or system & identify social, economic, & natural worlds as part of a system, & humans (themself included) as actors in this system
Systems thinking can really influence #BehavioralScience;
many have intergrated complex system science in different ways.

I always think of @economiclogic& #39;s
Complexity as an opportunity and challenge for behavioural public policy @BPPjournal https://doi.org/10.1017/bpp.2018.20">https://doi.org/10.1017/b...
@ruthkschmidt & I have argued for more systemic stances of #BehavioralDesign that consider & #39;the big picture& #39; & & #39;the long game& #39; using scenario planning in papers still being reviewed.

If you& #39;d want to partner, please contact us
Predicting behavior is really hard, and plenty of researchers like Dr. Mirta Galesic @sfiscience take on this challenge of predicting human behavior, judgements, and social dynamics.

For ex asking about social circles improves election predictions https://www.nature.com/articles/s41562-018-0302-y">https://www.nature.com/articles/...
Assumptions of homogenous populations are being challenged like @dilipsoman & Tanjim Hossain advocate for in:
Successfully scaled solutions need not be homogenous @BPPjournal https://doi.org/10.1017/bpp.2020.24">https://doi.org/10.1017/b...
Some have really recognized we can decentralize behavioral science using big data, and that can overcome heterogenous population challenges

@stuart_mmills paper offered an interesting perspective realizing more data will result in more personalized nudges https://doi.org/10.1017/bpp.2020.7">https://doi.org/10.1017/b...
This is great! I am collaborating with @aria464 to try and bring behavioral interventions using personalized data from #SMART buildings.

If you want to partner, please contact us --- more contexts are better!
This comes with a caveat:
this approach neglects those who cannot or will not generate such data, and embeds some crucial assumptions about who gets included for personalized nudges, and raises qu. about #equity in #BehavioralScience and #BigData
#BehavioralScience is already taking on the "-ity titans"
replicability
scalability,
generalizability,
heterogeneity

Definitely not an itty-bitty feat
I anticipate #BehavioralDesign will start asking qu about:

connectivity,
adaptation,
inclusion

A lot of these conversations are going on in other fields like @CRXLAB, so I am hopeful!
I recognize I can& #39;t capture it all --- so please comment if you think I neglected something at the intersection of behavioral science and complex systems!
You can follow @KatelynStenger.
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