
Keep. It. Simple!
Yes, if you want to 𝗶𝗺𝗽𝗿𝗼𝘃𝗲 𝘀𝗮𝗹𝗲𝘀, you need to go back to basics.
You should write in a way which your audience 𝘶𝘯𝘥𝘦𝘳𝘴𝘵𝘢𝘯𝘥𝘴.
Let's look a little deeper...

The goal of an ad is to get people to 𝗮𝗰𝘁.
To do that we must use words in such a way which is highly effective.
Do not get too technical!
Complex sentences and structures will likely result in your ad being disregarded,
Let's look at some DOs & DONT'S
...
To do that we must use words in such a way which is highly effective.
Do not get too technical!
Complex sentences and structures will likely result in your ad being disregarded,
Let's look at some DOs & DONT'S

...
DON'T SAY
Generate an additional passive income stream
Want to improve your physique to look more appealing?
DO SAY
You will make $1,000+ each week without lifting a finger
Do you want a rippling rock-hard stomach?
But it's not just about the words we use...


DO SAY


But it's not just about the words we use...

It's also about how we use them!
Forget how you were taught to form eloquent, well formatted sentences in school.
That style of writing is not applicable for ads.
Your copy needs to be short!
This brings excitement to the reader
And makes reading easier!
...
Forget how you were taught to form eloquent, well formatted sentences in school.
That style of writing is not applicable for ads.
Your copy needs to be short!
This brings excitement to the reader
And makes reading easier!
...

𝗢𝘃𝗲𝗿𝘂𝘀𝗲 personal pronouns!
You / Me / I
She / He
They / Them
Be especially generous with the words You and I.
This turns mass communication into personal communication!
Remember... Keep your ads simple & short and you should see an increase in conversions!



Be especially generous with the words You and I.
This turns mass communication into personal communication!
Remember... Keep your ads simple & short and you should see an increase in conversions!
You can find tips like this and much more in my eBook:
Lion Investor: 𝗛𝗼𝘄 𝟮 𝗦𝗲𝗹𝗹
Improve your conversion rates with proven psychological techniques!
Start increasing sales and decreasing disappointment! https://gumroad.com/l/ucKrI?offer_code=lion
Lion Investor: 𝗛𝗼𝘄 𝟮 𝗦𝗲𝗹𝗹
Improve your conversion rates with proven psychological techniques!
Start increasing sales and decreasing disappointment! https://gumroad.com/l/ucKrI?offer_code=lion