Consistency is key.

It's important in every aspect of life

- Relationships
- Development
- Education
- Business
- Mindset
- Religion
- Growth

But it's also important on social media for GROWTH

The twitter algorithm will reward consistency

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Not only twitter, but all social media platforms will penalise inconsistency.

If you show up daily.

Twitter (& others) will show you content based on what you engage with.

No surprise since the update, a lot of engagement has dropped.

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If you're consistent you will ultimately get more "air-time"

on social media.

The less engagement you get on your content, the less you'll show up.

But the less you show-up

By default you get less exposure.

Making scheduling all the more important.

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Think of social media like a hamster wheel

Yes you go it, you are the hamster.

So you need to keep running.

People will also become more familiar with your brand/profile.

They'll get to know what you're about.

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Also the current social media algorithms work on relevance.

Not time.

So yes you can probably see latest tweets, but you'll see the latest tweets of the type of content you engage with.

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That's why lists are important & I have already done a detailed thread on that

https://twitter.com/EffectuateNow/status/1300522339671707650?s=20

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I know this is useful content

Bc so many people do not understand the importance of consistency.

If you're inconsistent, you have time to make a change.

Make that change tomorrow.

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