Business networking is essential.

đŸ”„ THREAD đŸ”„

A proactive approach - no waiting for things to land.

The basic essentials:

-Sales
-Marketing
-Networking

These compound your value whatever your primary skillset.
They apply across the board, and if they’re not your core business.

By making them your strength, you set yourself apart from the competition.
Let’s look at networking basics in 5 simple steps:

1/ Put yourself out there
2/ Connect with & meet people
3/ Build relationships
4/ Spot their needs
5/ Reconnect & stay in touch

Using strategy can make your networking simple đŸ’Ș
1/ Look out for events (virtual).

Make the commitment & BE THERE.

Think of the positives:

-Proactively raise your profile – not just waiting.
-A chance to develop your business.
-A chance to learn.
-A chance to actually enjoy it.

Go with your strategy in mind đŸ’„
2/ Meet new people.

Step out your comfort zone.

Chatting to people you know is great.

But you won’t meet that new life-changing connection.

Find the balance & approach new people.

This can be daunting – so read up on technique đŸ‘ŠđŸ”„
3/ Build rapport.

Get to know people.

What are their interests? Keep it light.

LISTEN to them.
4/ LEARN about their wants, needs & challenges.

Ask open questions.

You can’t create needs.

You can only stay alert to opportunities you uncover.
5/ Reconnect with the gems you discover.

Make it your priority to follow up.

Don’t undo your hard-fought opening.

Remember:

-Knowing – you’ve nailed.
-Liking – the next step.
-Trusting – the ultimate aim.

Trust plus a need identified - you have a shot at selling.
Think of your Clients as a tank being constantly filled & emptied.

They sit happy in the tank, sending you repeat business.
Some leave for all sorts of reasons.

New ones are needed to sustain & to grow.

Make your networking pipeline dynamic.
Don’t let the tap run dry.
Thank you for getting to the end 👍🙏

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The key points are borrowed from:
‘Business Networking Survival Guide’ – Will Kintish
Picture credit: http://pixabay.com  https://twitter.com/Dan_CharlesUK/status/1310949147793674242?s=20
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