My 1st dollar online.

No mailing list.
No active audience.
No content engagement.
Not much idea what I am actually doing.

A transparent thread on productising myself with @storytellaxo

I acheived my 1st $ online with thoughts like I am:

Worthless compared to @naval.
Stupid compared to @david_perell
Hopeless compared to @jackbutcher
Insignifcant compared to @mkobach

Our opinions of ourselves are irrelevant when it comes to taking action.

I have doubted myself the past month more than ever:

Can't network like with @brandonthezhang
Can't pre-sale like @stephsmithio
Can't charge $2000 like @RobbieCrab
Can't build community like @rosiesherry

My high school insecurities have returned on Twitter.

These are the results of my first month growing my own paid community.
Direct outreach is a hard slog at a price point of $99 per year.
I got 6 months to work it out before my cash runs out.
Nobody said this was going to be easy.
At this moment this is all I know.
1% conversion.

Here's a little personal history to give context.

Law school grad. $50,000 bullshit peice of paper hey @petertheil?
Founder of PLGRM at age 20 — a documentary brand.
Producer of 75+ originals.
12,000 youtube subs.
Millions of views.

By age 25, I want to delete it all.

Crash.

Feeling like a loser compared to @shanesmith + @vice
Make 2 failed TV show pilots.
Burned out self-funding original docs.
Bored doing big branded content deals.
Spend nearly two years not publishing anything.
Get a job in sales and spend a year in self-recovery.

Resurgence.

Universe gifts me access to @visualizevalue productisation community.
Met @harrydry inside and hear about his kayne west story.
Realise I had spent 27 years running from my own story.

I sit down. I get quiet. I write.

I write my story.

I bleed on the page.
I realise my story is the story of millions of creators.
150 words a day for 14 days. The first time I had ever written anything either.
No training. No research. Pure intuition.
A proof of work is born.

Storytella is the ephiphany.

I build my baby.

Rebrand PLGRM to Storytella.
Purchase domain http://storytella.io 
Register global trademarks. Spend 50% of my money.
No product, content or community market fit yet.
I go off my gut instinct.

Idiotic or genius? Time will tell.

Still no idea what I am doing.

I build my own site (not a web guy)
I design my own assets, brand and content (not a designer)
I launch my first series of blog posts (not a blogger)
I set up and automate a flow for my paid community

My goal.

1000 members in 12 months
100 members in 90 days
25 members in first 30 days.

My result.
7 members.
5 continents.
27 days.
$700.

At my 1% outreach conversion rate.
I will have to personally invite 100,000 members.

Yesterday. Meltdown that I have no idea what I am doing
Today. Celebration that I made my first $ online.
Tommorow. The universe will show me smarter way.

The point of this thread?

I am taking action regardless of my self-opinion.
I am getting up at the crack of dawn daily to start writing.
I am back in the game after many years out.
I am the most alive I have ever been.

In the face of failure.

Tell your story in all its glory.

If this thread spoke to you, so will the below.

Read the story that lead to the birth of Storytella.
https://storytella.io/thestorytellastory

DM if you ever want to connect.

Special thanks to @jackbutcher and @craigburgess