The SPLC was founded in Montgomery, Alabama in 1971 as a non profit committed civil rights & racial equality by lawyers Morris Dees & Joe Levin.
1/
"Morris Dees sympathized with the plight of the poor and the powerless. The son of an Alabama farmer, he had witnessed firsthand the devastating consequences of bigotry and racial injustice."
2/ "Dees decided to sell his successful book publishing business to start a civil rights law practice that would provide a voice for the disenfranchised."
4. “He’s a hell of a man around here,” mine informs me on a Friday morning in late April. “He’s the one who got the Klan straightened out. He fought the cause.” The driver adds, as an aside, “He made plenty of money doing it.”
5/ 'Dees is a marketing genius whose greatest success may be selling his own persona as a crusader..."

"A certain PR savvy was baked in from the beginning. Dees got his start in the direct-mail marketing of consumer goods, a pursuit that earned him a small fortune in the 1960s"
6/ We will get back to Dees and the others.

The SPLC from 1970s - 1980s challenged:

* conditions in prisons & mental health facilities
* helped to end involuntary sterilization of women on welfare
* fought for equal benefits for women in the armed forces

All great stuff.
7/ & in 1979, when the KKK disrupted a civil rights gathering in Alabama they filed a civil suit and initiated the Klanwatch project ("Intelligence Project") to monitor organized hate activity, extremist groups & antigovernment militia movements. https://www.splcenter.org/20110228/ku-klux-klan-history-racism
8/ more tomorrow.
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