Read on Twitter
Creators fear getting started with #buildinginpublic especially when they don’t have an audience
I get that. I used to be just like that. Caught between wanting to post publicly about my work & feeling like nobody would give a sh*t
True, no one cares unless...
(A thread
)
I get that. I used to be just like that. Caught between wanting to post publicly about my work & feeling like nobody would give a sh*t
True, no one cares unless...
(A thread
)
I’ll share 5 simple strategic ways to solve this puzzle 
“How do I get people to care about me or my work when I’m practically a nobody on the Internet?”
Let me lay out the playbook
“How do I get people to care about me or my work when I’m practically a nobody on the Internet?”
Let me lay out the playbook
1/ Become interested in others first
Understand the rule of reciprocity
Engage with 10-15 positive inspiring Twitter accounts (no matter how many followers they have!) and engage with them
Offer your $0.02. Talk directly in their threads & be nice! They’ll appreciate you
Understand the rule of reciprocity
Engage with 10-15 positive inspiring Twitter accounts (no matter how many followers they have!) and engage with them
Offer your $0.02. Talk directly in their threads & be nice! They’ll appreciate you
2/ Be creative but consistent
Feel free to tweet about whatever you like but speak about one topic at least 4-5 times a day
@JanelSGM came from nowhere to the orbit of newsletters by just sharing her reading habits& her fav newsletters
@brandonthezhang is another example
Feel free to tweet about whatever you like but speak about one topic at least 4-5 times a day
@JanelSGM came from nowhere to the orbit of newsletters by just sharing her reading habits& her fav newsletters
@brandonthezhang is another example
3/ Forget the results of the big accounts but study the format
All your fav twitter accounts have a certain style or format they use
In the early days, just copy (not content just the style) and apply your own ideas
Don’t write to impress, just to express your thoughts
All your fav twitter accounts have a certain style or format they use
In the early days, just copy (not content just the style) and apply your own ideas
Don’t write to impress, just to express your thoughts
4/ Talk about Behind-The-Scenes
Yes, tweet abt your product and the URL but share snippets to what happened at lunch today
Did you have a chat w your friend & he said something interesting abt your product? Be genuine
Or what’s an interesting trend you fit into? Be relevant
Yes, tweet abt your product and the URL but share snippets to what happened at lunch today
Did you have a chat w your friend & he said something interesting abt your product? Be genuine
Or what’s an interesting trend you fit into? Be relevant
5/ Tag accounts that are lifting others up (but don’t mass tag)
I used to die to get 5-10 RTs a day when I first started
So now I love helping people get their first exposure - it is magical
I often RT other people’s work with no ROI - there are many folks like me
Tag them
I used to die to get 5-10 RTs a day when I first started
So now I love helping people get their first exposure - it is magical
I often RT other people’s work with no ROI - there are many folks like me
Tag them
That’s all folks 
A short thread - maybe I’ll expand more at another time
Going from 0 to a sizable audience is a great journey and it is so rewarding
Audience is the way!
Follow @buildinpublic_ if you are starting a new project & looking for some exposure, I’ll RT daily
A short thread - maybe I’ll expand more at another time
Going from 0 to a sizable audience is a great journey and it is so rewarding
Audience is the way!
Follow @buildinpublic_ if you are starting a new project & looking for some exposure, I’ll RT daily
