It turns out Twitter can be a bit biased with what it focuses on in its image previews.

Let's see which brands it prefers. 🤔 👀

👇 THREAD 👇
#1: @Google + @hinge
#1: @Google + @hinge
#1: @Google + @hinge
#2: @netflix + @Heineken
#2: @netflix + @Heineken
#2: @netflix + @Heineken
#3: @pepsi + @OldSpice
#3: @pepsi + @OldSpice
#3: @pepsi + @OldSpice
#4: @MrPeanut or @LEGO_Group
#4: @MrPeanut or @LEGO_Group
#4: @MrPeanut or @LEGO_Group
#5: @AviationGin + @Target
#5: @AviationGin + @Target
#5: @AviationGin + @Target
#6: @PlayStation + @tide
#6: @PlayStation + @tide
#6: @PlayStation + @tide
#7: @hyundai + @Lowes
#7: @hyundai + @Lowes
#7: @hyundai + @Lowes
#8: @McDonalds + @fentybeauty
#8: @McDonalds + @fentybeauty
#8: @McDonalds + @fentybeauty
#9: @Apple + @wearehims & @wearehers
#9: @Apple + @wearehims & @wearehers
#9: @Apple + @wearehims & @wearehers
#10: @Jeep + @NFL
#10: @Jeep + @NFL
#10: @Jeep + @NFL
#11: @adidas + @progressive
#11: @adidas + @progressive
#11: @adidas + @progressive
#12: @SNICKERS + @Spotify
#12: @SNICKERS + @Spotify
#12: @SNICKERS + @Spotify
#13: @Marvel + @IHOP
#13: @Marvel + @IHOP
#13: @Marvel + @IHOP
#14: @kfc + @dominos
#14: @kfc + @dominos
#14: @kfc + @dominos
#15: @MichelobULTRA + @Audi
#15: @MichelobULTRA + @Audi
#15: @MichelobULTRA + @Audi
#16: @CocaCola + @ChipotleTweets
#16: @CocaCola + @ChipotleTweets
#16: @CocaCola + @ChipotleTweets
This brand vs. brand experiment was all in good fun, but the implications in other situations are raising eyebrows. @PatrickKulp explains why it seems like Twitter image previews could have racial bias built into them. https://adweek.it/33Lgxil 
Wait, Is There Racial Bias in Twitter's Image Previews?

Users are testing the site's photo zoom algorithm for prejudice.

https://adweek.it/33Lgxil
You can follow @Adweek.
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