We all know the value of data, but very little of us know how to extract insights & derive its value. $AYX is on every stage of a BI project, from:

Prep, Manipulation, Analysis, Modelling, Deploying (my opinion).

Every employee deals with data, & $AYX empowers them.

(2/N)
Their core service revolves around their Designer application. Designer provides the pipeline with which data goes in as input, & insights/information come out as output. With drag & drop items, even employees without any coding/modelling background can deliver insights.

(3/N)
Everybody must& #39;ve had pain points trying to consolidate data from multiple points & trying to work the analysis in Excel. Oh the date formatting! https://abs.twimg.com/emoji/v2/... draggable="false" alt="đŸ„Č" title="Smiling face with tear" aria-label="Emoji: Smiling face with tear"> With $AYX& #39;s Designer, the magic happens with a click.

Famously known as their & #39;land& #39; in land & expand strategy.

(4/N)
As the user realizes the potential, word gets out & more people start using it. With more users, there is value in bigger projects, which require strong collaborative management tools & computing resources.

Meet Server, offering a self-serve analytics platform.

(5/N)
Server provides:

1) Enterprise scalability (depending if on-prem or cloud server)
2) Sharing & collaboration
3) Analytics governance

The platform allows for a centralized server for job scheduling & automation for analytical workflows, among others.

(6/N)
Connect & Promote are the other 2 offerings, extensions to Server.

Connect: links up $AYX users in an enterprise-wide collaborative engine.

Promote: manages the deployment, mgmt., monitoring of predictive models into real-time production Applications.

(7/N)
I don& #39;t think I& #39;ve done a great job in explaining them, but @StackInvesting& #39;s article speaks in-depth about these 4 products. I referenced heavily on that article to understand the products. Thanks!

#more-1414">https://softwarestackinvesting.com/alteryx-ayx-q1-2020-earnings-results-review/ #more-1414

(8/N)">https://softwarestackinvesting.com/alteryx-a...
In Q2& #39;20 $AYX pivoted from the & #39;empowering of citizen data scientists& #39; to being a leader in & #39;Analytic Process Automation& #39;. This (imo) encompasses a wider value proposition, into being the only pipeline where enterprises can & #39;deliver better & faster business outcomes& #39;.

(9/N)
With that, they also introduced 2 new products:

Analytics Hub & Intelligence Suite. The hub is a & #39;our next-generation automation & collaboration product& #39;, whereas the Suite is a & #39;our augmented machine learning and text mining product& #39;.

(10/N)
These tie in together into the vision of a platform that "unifies analytics, data science & BPA in 1 self-service platform to accelerate digital transformation, deliver high-impact biz outcomes, accelerate the democratization of data & rapidly upskill modern workforces"

(11/N)
@hhhypergrowth& #39;s article on this new APA platform shows exactly the direction & trajectory of where $AYX is heading towards. This helped me understand a great deal about their new offering. Thanks!

https://hhhypergrowth.com/an-alteryx-platform-review/

(12/N)">https://hhhypergrowth.com/an-altery...
Financials:
DBNER from 134% -> 126% over the past 6 Qs.
Cust. growth ~ +400 QoQ past few Qs.
Gross Margins at 90%.

They are currently guiding for just a 10-11% YoY rev increase for FY20 (too conservative imo). We& #39;d have to see Q3 for the use of their new platform.

(13/N)
I am a simple person, & coming from a Business Analyst background (was my major), I can see the clear value of a platform like $AYX & the benefits it will bring to any company wanting better & more insightful business outcomes.

(14/N)
Price got beaten down ~30% after Q2 results, but if anything that makes $AYX even more attractive now.

I will buy a starter position first, before adding to the position with next month& #39;s contributions.

(15/N)
If you reached here, it means you had the patience to sit through bang avg thread writing. Thanks for your patience, & this awful exercise (1 hour+) will make me a better investor, as I& #39;m then able to articulate my investment thesis.

Work hard, Invest harder.

(end)
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