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How @visualizevalue cost me $300 and brought a 100x ROI.
-A short thread
For the latest course that gives the playbook from @jackbutcher, purchase here: https://gumroad.com/a/933950579/mVoJy">https://gumroad.com/a/9339505...
-A short thread
For the latest course that gives the playbook from @jackbutcher, purchase here: https://gumroad.com/a/933950579/mVoJy">https://gumroad.com/a/9339505...
I purchased Design Fundamentals on May 24
$99
Am I a designer?
Only with my words.
But I learned Jack& #39;s process, thinking, and principles.
He calls it "Designing a Content System"
I used this idea when I began creating videos.
$99
Am I a designer?
Only with my words.
But I learned Jack& #39;s process, thinking, and principles.
He calls it "Designing a Content System"
I used this idea when I began creating videos.
My content system is the following:
Center of the video, blurred out edges, and spotlight on me
No preparation, no edits, no redos, and done in 1 take
It becomes predictable and recognizable.
It& #39;s also both hard and simple.
Center of the video, blurred out edges, and spotlight on me
No preparation, no edits, no redos, and done in 1 take
It becomes predictable and recognizable.
It& #39;s also both hard and simple.
My biggest lesson from Design Fundamentals:
I could take my knowledge and experience into a product.
Even though I was a trial lawyer, I had something to package.
I could package all my public speaking knowledge.
People would want to learn.
I could take my knowledge and experience into a product.
Even though I was a trial lawyer, I had something to package.
I could package all my public speaking knowledge.
People would want to learn.
Build Once, Sell Twice released in July
I purchased for I believe $200...but it could have been $250.
This was the game changer.
Jack breaks down his agency experience and how he started VV.
It was spot on with my experience as a lawyer.
I purchased for I believe $200...but it could have been $250.
This was the game changer.
Jack breaks down his agency experience and how he started VV.
It was spot on with my experience as a lawyer.
Build.
1. Mindset -> Check
2. Skill -> Check
3. Process ->Check
4. Reputation -> Check
5. Product -> To do
6. Authority -> To do
102 jury trials as a trial lawyer. Teaching persuasive speaking to law students and lawyers.
The first 4 items took me 9 years to build.
1. Mindset -> Check
2. Skill -> Check
3. Process ->Check
4. Reputation -> Check
5. Product -> To do
6. Authority -> To do
102 jury trials as a trial lawyer. Teaching persuasive speaking to law students and lawyers.
The first 4 items took me 9 years to build.
That was literally all I needed to go after my own vision.
So what did I do?
I turned my experience and knowledge into a product.
As a lawyer I have to work on an hourly basis.
I can only work for 1 client at a time.
The classic earn with your time.
So what did I do?
I turned my experience and knowledge into a product.
As a lawyer I have to work on an hourly basis.
I can only work for 1 client at a time.
The classic earn with your time.
Now I wanted to earn with my mind.
I began to build Performative Speaking and the online course associated with it.
I followed the playbook Jack laid out about brand building through Twitter.
I wrote about my ideas on my website.
I talked to anybody interested.
I began to build Performative Speaking and the online course associated with it.
I followed the playbook Jack laid out about brand building through Twitter.
I wrote about my ideas on my website.
I talked to anybody interested.
An online course for a first cohort charging $2000...
Sounds steep to most people who would build this idea.
I learned from the lessons of Build Once, Sell Twice.
Premium prices because it& #39;s a premium product.
Who knew if people would sign up.
Sounds steep to most people who would build this idea.
I learned from the lessons of Build Once, Sell Twice.
Premium prices because it& #39;s a premium product.
Who knew if people would sign up.
Email list sign up
Before I invested too much time I launched early email signup.
Only sign up if a person had real interest...
And I made it clear what the price point would be.
47 people signed up.
So I built. I emailed them. I talked to them.
Before I invested too much time I launched early email signup.
Only sign up if a person had real interest...
And I made it clear what the price point would be.
47 people signed up.
So I built. I emailed them. I talked to them.
If I could get 10 people I would be happy.
I talked with online course leaders to get ideas.
I took the skills I teach in the real world and turned them into a course for the online world.
Did it take work? Yes.
Will anybody understand how much? No.
That& #39;s the point.
I talked with online course leaders to get ideas.
I took the skills I teach in the real world and turned them into a course for the online world.
Did it take work? Yes.
Will anybody understand how much? No.
That& #39;s the point.
Launch Day
I launched the course 2 weeks ago.
First to the people who signed up early on the email list.
Would anybody sign up?
Within the first hour, I had 2 signups.
By the end of the early 72 hour launch...
14 people were signed up. You can do the math.
I launched the course 2 weeks ago.
First to the people who signed up early on the email list.
Would anybody sign up?
Within the first hour, I had 2 signups.
By the end of the early 72 hour launch...
14 people were signed up. You can do the math.
As of this thread, the course has 20 people signed up.
I& #39;m currently at a 100x ROI from VV courses.
I followed the principles and lessons from the courses.
I forged my own way using those principles.
My course does not look exactly like VV.
I& #39;m currently at a 100x ROI from VV courses.
I followed the principles and lessons from the courses.
I forged my own way using those principles.
My course does not look exactly like VV.
But it happened because of VV.
Because of @jackbutcher.
A 100x ROI because of a course in May and July of this year.
It& #39;s possible.
If you want to talk more about my course please reach out.
If you want to talk more about VV, I& #39;m here.
Go Build.
https://performative-speaking.teachable.com/p/performative-speaking">https://performative-speaking.teachable.com/p/perform...
Because of @jackbutcher.
A 100x ROI because of a course in May and July of this year.
It& #39;s possible.
If you want to talk more about my course please reach out.
If you want to talk more about VV, I& #39;m here.
Go Build.
https://performative-speaking.teachable.com/p/performative-speaking">https://performative-speaking.teachable.com/p/perform...
