How to create value: (thread)
What is value?

According to The Oxford Dictionary, it& #39;s: "The regard that something is held to deserve; the importance, worth, or usefulness of something."
If we translate that to its application in the real world, it goes a little something like this:

To create value, you can:

Do things people don& #39;t do. (non-specific, $)
Do things people won& #39;t do. (specific, $$)
Do things people can& #39;t do. (ultra-specific, $$$)
For example:

Mow lawns. ($, easy)
Run a lawn mowing service. ($$, difficult)
Build a home maintenance service marketplace. ($$$, very difficult)

"You get paid in direct proportion to the difficulty of problems you solve." — Elon Musk
Four ways to think about how value is perceived:

Psychological (make someone feel better)

"Maybe you& #39;ll play basketball a bit more like MJ if you buy these shoes with his silhouette on them."
Monetary (make someone more money)

"Give me $100, I& #39;ll make some smart investments and give you back $108 next year."
Functional (make someone more competent)

"Pay me a fraction of what it cost me to learn x, and I& #39;ll teach you how to do it."
Social (make someone fit in better)

"Join this group of your peers to develop your network and find new opportunities."
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