Follow the crowd at your own risk. It only leads to failure.

Here’s 13 reasons why...

Consuming is more popular than studying.

Reactions are more popular than understanding.

Judgment is more popular than empathy.

Happy hour is more popular than long hours.

Working less is more popular than working hard.

Automation is more popular than sweat equity.

Average is more popular than elite.

Demanding is more popular than earning.

Signaling virtue is more popular than acting with virtue.

Image is more popular than character.

Ego is more popular than humility.

Ease and convenience are more popular than struggle and patience.

Motivation is more popular than discipline.

If you want to feel productive, follow the crowd and do what’s popular.

If you want to be productive, ignore the crowd and do what’s unpopular.