US radio data is complex, if you're not well versed in it, it's probably best to leave interpretation to those who are. Also while it's great to hold US radio accountable, there's not much army can do to affect that data. You CAN impact sales & streams though, directly.
I've researched radio a lot and educated myself, and most ppl know my position already. Basically I'm more interested in the framework than the granular data. It's a really complex charting metric, is arguably the most label-driven metric, and imo has way too much power.
Despite the data we can see, radio isn't transparent anyway - they consistently refuse to acknowledge so many things about how they run their business and what truly governs airplay. Just remember it's the charting metric where army has the least influence/ability to impact.
ARMY has proven that we now have the power to outsell & outstream any lack of radio in a week one charting debut. But the stranglehold radio has on the hot100 means longevity for singles not getting radio play is not possible. Still, we'll outsell & outstream as long as we can.
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