The best playbook to test any idea is to ship a landing page, build a beta waitlist and take it from there

Here’s how to ship a landing page in less than 24hrs

A thread

PS: It comes with a checklist, resources I used to ship @shoutoutso_ https://shoutout.so 

1/ The landing page - Your LP should have the below sections:

Open up with a punch line followed by why people care, how it works and social proof if any.

I used @carrd which helps you build one in less than 2hrs.

You can find more tips here: https://twitter.com/thisiskp_/status/1272875859125448706

2/ Logistics - I used @Namecheap to take care of essential logistics like buying the domain, getting a logo etc.

Also, make sure to set up a twitter account which helps you build the community around your product.

3/ Illustrations - They elevate your LP and helps communicate the idea to your audience easily.

I usually use @pablostanley’s illustrations and I made a @ProductHunt collection featuring @unDraw_co @blushdesignapp

Find it here: https://www.producthunt.com/@5harath/collections/illustrations

4/ Copywriting - For me writing copy is the hard part.

Thanks to the pros like @coreyhainesco @harrydry @thisiskp_ @robhop who helped me crafting my copy Do follow them if you have any questions.

Also, this thread with amazing tips will inspire you: https://twitter.com/5harath/status/1300811628787707904

5/ Setup beta waitlist - Waitlist setup is important to gather people who are interested in your idea.

I used @MailerLite which is easy to use and the best tool out there. I created an automated welcome sequence to invite people personally. Use gifs and make the copy short.

6/ Custom email - I used @Pinglyapp to set up my custom email. This really helps when you plan to send campaign emails from @MailerLite and also it gives an official look to your audience.

7/ Viral loop - Build a viral loop in thank you page, welcome email where people can share their excitement with others. It’s a win-win situation where they get priority access and you get free word of mouth marketing.

I used @clicktotweet or use this: https://twitter.com/dr/status/1301125818211471361

8/ Set up Analytics - I'm just in love with @PlausibleHQ and it’s by far the cleanest analytics tool.

It helps me track channels people are using to visit the LP, how many are active and more.

9/ Platforms to launch - Launch on twitter with an announcement tweet like this: https://twitter.com/5harath/status/1301145285251530752
Make the tweet short and crisp.

You can also do the same with @IndieHackers and @newsycombinator

10/ Above all, have fun, show care and address each and everyone who supported you with a comment, a DM or even better give them a shoutout

People sense care and I truly believe in expressing the gratitude you have towards the community

Hope this is helpful! If you loved the thread, give a retweet and share it with a maker who needs to see this

Thanks for your attention

One last thing, I'm building a product called @shoutoutso_ and if you are interested, join the waitlist here https://shoutout.so/