More than 6 MILLION viewers tuned in across Instagram and Apple Music to watch @4everBrandy and @MonicaDenise celebrate each other
They broke all #VERZUZ
records and more.
Let's look at all of the stats (Thread)


Let's look at all of the stats (Thread)
On Instagram:
1,243,000+ concurrent viewers (watching at the same time)
4,200,000+ viewers in total
100,000,000+ in-stream likes (the little hearts that viewers tap) (via @LookWhoStreams)
Our Instagram also added 700,000+ new followers



Our Instagram also added 700,000+ new followers
On Apple Music:
1,600,000+ viewers in total
You can listen to the playlist with the Verzuz commentary
https://music.apple.com/us/station/verzuz-radio-brandy-x-monica/ra.1529991007

You can listen to the playlist with the Verzuz commentary

On Twitter:
1,000,000+ tweets in the US (Beating the 2020 VMAs last Sunday)
1,900,000+ tweets globally
#1 trending topic and various 2-30 trends
Over 3,000,000+ tweets related to #Verzuz
in the US since April 2020





MORE:
We raised $250,000 for @WhenWeAllVote (Sign up below to register to vote)
35,000+ clicked to sign up to vote https://www.whenweallvote.org/verzuz



Let's also appreciate that not only did @4everBrandy and @MonicaDenise break our #Verzuz
Instagram record for concurrent viewers *before they even showed up* -- BUT also had 1M+ viewers tuned in on Instagram ALL 3 HOURS 
THEY DID THAT
https://twitter.com/verzuzonline/status/1300979825964875777



