“Divinity consultants” are trying to help corporations develop rituals so employees can find meaning in their work. “Their larger goal is to soften cruel capitalism, making space for the soul...” https://www.nytimes.com/2020/08/28/business/remote-work-spiritual-consultants.html

“We’ve seen brands enter the political space...The next white space in advertising and brands is spirituality.”

“Evan Sharp, the co-founder of Pinterest, hired Sacred Design Lab to categorize all major religious practices and think of ways to apply them to the office. They made him a spreadsheet.”

“Odd”

Look, if you don’t want workers to feel alienated from their labor, there’s another choice that *isn’t* trying to make work into a religion. Just saying.

I’ll let y’all read this section on your own (or not), but just—-

The credulity on display here is a bit troubling. With some very small exceptions, corporations haven’t committed to social justice or anti-racism. Ritualizing shitty jobs is just another con.