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Backlink comparison between @Moz, @ahrefs, @sistrix, @semrush, and @Majestic based on 100 large European
domains. Thread!1/10
I recently compared backlink data for 100 large US
domains. Now I did the same for 34 large domains from Germany
and 33 each from the UK
and France
. These are the results:
2/10
domains. Now I did the same for 34 large domains from Germany and 33 each from the UK and France. These are the results:2/10
When it comes to the number of referring domains, @Moz is clearly in the lead. On average, Moz finds 98% of whatever is the maximum for each domain across all tools.
3/10
3/10
@ahrefs, @sistrix, and @semrush are doing quite good as well with 70% to 74%.
@Majestic is a bit worse with 59%. :-(
4/10
@Majestic is a bit worse with 59%. :-(
4/10
The correlation for domain-pop is very high with values between 0.94 and 0.99 amongst all tools.
This means that all tools will give similar impressions and trends when comparing multiple domains.
5/10
This means that all tools will give similar impressions and trends when comparing multiple domains.
5/10
For the sheer number of links, @ahrefs is the clear winner at 70% - followed by @Moz and @semrush at around 63% each.
@sistrix drops all the way to the bottom with 20% - a sign of very efficient crawling that prioritizes domain-popularity over link-popularity.
6/10
@sistrix drops all the way to the bottom with 20% - a sign of very efficient crawling that prioritizes domain-popularity over link-popularity.
6/10
When ignoring @ahrefs, backlink counts are correlated with 0.79 to 0.93 amongst all other tools.
With ahrefs, there is basically no correlation to what the other tools are reporting.
7/10
With ahrefs, there is basically no correlation to what the other tools are reporting.
7/10
With the PageRank Replacement Scores, there is a lot of agreement between Domain Authority (DA) from Moz, Authority Score (AS) from SEMrush and Domain Rating (DR) from ahrefs.
Citation Flow from Majestic is all over the place.
8/10
Citation Flow from Majestic is all over the place.
8/10
Here is the link to the original study performed with 100 US domains: https://www.linkedin.com/pulse/backlink-tool-test-malte-landwehr/
9/10
9/10
And if you speak German, you might be interested in the results for 100 small German websites: https://www.facebook.com/landwehr/posts/10158508292144380
10/10
10/10
