I spent the past few weeks looking at a multi-million dollar ballot measure campaign in California, Prop 22. It’s an effort by Uber, Lyft, DoorDash, Instacart and Postmates to avoid reclassifying their drivers as employees under AB5. What I learned surprised me
The companies enlisted at least 19 PR firms for the campaign. Several of these firms are known to have worked mostly for on conservative issues. Big oil, big tobacco and big chemical companies.
2 of the PR firms were involved in actions against people opposed to #Prop22. @veenadubal has been much of the focus. 1 firm submitted a public records request for her emails w/130 other labor advocates. Another firm tweeted about her fr the Prop22 acct asking others to join in
On social media, Dubal has been criticized and harassed by people who say they hate AB5. She has also been the subject of several hit pieces in conservative websites.
@AtlanticCouncil called it “targeted harassment as a service”
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