"I& #39;m not sure what $10,000/hour work looks like?" asked @justincastelli

Me:
"What steps would you take to clone yourself?"

Justin owns his own firm, so his bread and butter is $1k/hour work.

He& #39;s got unique skills that he converts to income each day.

But that& #39;s hard to leverage.

Justin hasn& #39;t cloned himself, but he recently hired a younger colleague (YC) to help grow the business.

Boom, $10k opportunity abounds.

Justin wants to transfer his skills to YC:
- Relationship building
- Branding
- Digital marketing
- Building a book of clients

You know, cloning himself (minus the tats)

But his process lacked intentionality.

"I& #39;m training YC through osmosis," he said.

"I& #39;m bringing him to meetings, letting him observe, and then identifying teachable moments."

That& #39;s valuable work, but not $10,000/hour - it doesn& #39;t scale well.

Instead Justin could:

- Create a learning curriculum for YC
- Set targets for connections, skills learned
- Invest $ to have YC learn other skills (i.e. online courses, coaching)
- Having YC apply those new skills to the biz
- Documenting it so that when YC2 arrives, it& #39;s https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚀" title="Rakete" aria-label="Emoji: Rakete">

It takes more time and intentionality.

WITHOUT A DOUBT.

Plus, there& #39;s no clear playbook -- but if (or more like WHEN) Justin executes, the ROI will easily clear the $10,000/hour threshold