The Spotify CEO personally travelled to her Nashville home to encourage her to return to Spotify
By signing her new deal..she made sure universal shares it's spotify money with all artists (universal previously did not announce any plans to do so)
She may not own her masters but she still controls where her music is used being the main credited songwriter
Fox needed written consent from Taylor in order for Ryan Reynolds to wear a shirt bearing pictures of her cats
She got one of the world's biggest companies to create boxes with her face on it to promote her album lover
She was named a global welcome ambassador for New York City despite moving to the city the same year (2014)
Even Shane Dawson is shooketh by her powet