Read on Twitter(thread)
You essentially start with a domain name & reverse engineer.
Before I consider anything, I require the domain pass this first test:
If there is, I move forward. If not, I bail, regardless of revenue potential.
First filter:
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✳️" title="Stern mit 8 Strahlen" aria-label="Emoji: Stern mit 8 Strahlen"> Domain has to be .com. No alts (.co, .io, etc)
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✳️" title="Stern mit 8 Strahlen" aria-label="Emoji: Stern mit 8 Strahlen"> Domain passes radio test
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✳️" title="Stern mit 8 Strahlen" aria-label="Emoji: Stern mit 8 Strahlen"> Domain is exact match, descriptive
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✳️" title="Stern mit 8 Strahlen" aria-label="Emoji: Stern mit 8 Strahlen"> One or two words. I typically avoid 3 or more
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✳️" title="Stern mit 8 Strahlen" aria-label="Emoji: Stern mit 8 Strahlen"> No dashes or numbers in domain
https://abs.twimg.com/emoji/v2/... draggable="false" alt="✳️" title="Stern mit 8 Strahlen" aria-label="Emoji: Stern mit 8 Strahlen"> I prefer a sales price below $50k
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">
Routes:
I typically consider [b2c products] or [b2b services], and shoehorn domains into those models.
1) If domain represents niche product, I consider selling online
Q& #39;s I ask myself:
https://abs.twimg.com/emoji/v2/... draggable="false" alt="❓" title="Rotes Fragezeichen-Symbol" aria-label="Emoji: Rotes Fragezeichen-Symbol">Does product have strong $ margins?
https://abs.twimg.com/emoji/v2/... draggable="false" alt="❓" title="Rotes Fragezeichen-Symbol" aria-label="Emoji: Rotes Fragezeichen-Symbol">Is there ample search volume online?
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">
I typically consider [b2c products] or [b2b services], and shoehorn domains into those models.
1) If domain represents niche product, I consider selling online
Q& #39;s I ask myself:
All Qs not mandatory, but worth considering
I try to create/sell unique products. Product like these folks: @theoldtry; @Ugmonk; @Beardbrand
Build a moat, so to speak. Domain + unique product.
2) If domain represents business category, I consider B2B development where I drive leads. Oftentimes a curated directory/marketplace.
Q& #39;s I ask myself:
https://abs.twimg.com/emoji/v2/... draggable="false" alt="❓" title="Rotes Fragezeichen-Symbol" aria-label="Emoji: Rotes Fragezeichen-Symbol">How large is the category universe (how many businesses in niche)
https://abs.twimg.com/emoji/v2/... draggable="false" alt="❓" title="Rotes Fragezeichen-Symbol" aria-label="Emoji: Rotes Fragezeichen-Symbol">Is category growing or contracting? it healthy?
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">
Q& #39;s I ask myself:
Folks who operate this model well: Glamping,com; PodcastGuests,com; BikeTours,com
My other alt category is job boards - - it follows similar Qs as b2b.
I don& #39;t analyze exit opportunities. I only analyze solving problems with great .com domain names, bootstrapped, built by solo founders with emphasis on purpose over profit.
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">
I don& #39;t analyze exit opportunities. I only analyze solving problems with great .com domain names, bootstrapped, built by solo founders with emphasis on purpose over profit.
To share examples: some domains I& #39;ve bought over the years (via expiry) to develop:
DudeRanch .com (sold)
BearSpray .com (sold)
Ziplines .com (sold)
VidaliaOnions .com
BirthdayParties .com
CallTracking .com (sold)
MechanicJobs .com
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">
DudeRanch .com (sold)
BearSpray .com (sold)
Ziplines .com (sold)
VidaliaOnions .com
BirthdayParties .com
CallTracking .com (sold)
MechanicJobs .com
To monitor expiring domain name opportunities for yourself, consider these marketplaces (where I hang out):
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚜️" title="Wappen-Lilie" aria-label="Emoji: Wappen-Lilie">Namejet
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚜️" title="Wappen-Lilie" aria-label="Emoji: Wappen-Lilie">Snapnames
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚜️" title="Wappen-Lilie" aria-label="Emoji: Wappen-Lilie">Dropcatch
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⚜️" title="Wappen-Lilie" aria-label="Emoji: Wappen-Lilie">GoDaddy Auctions
https://abs.twimg.com/emoji/v2/... draggable="false" alt="⬇️" title="Pfeil nach unten" aria-label="Emoji: Pfeil nach unten">
Essentially, turn yourself into a mini-VC. Let expiring domains pitch themselves to you. Turn down 99.995% of them. Wait for the one. It& #39;s out there. Save $5k or more. Keep it handy for acquisition. Ignore naysayers who say .com doesn& #39;t matter. It does. And it& #39;s wonderful.
If you need some pointers on how to sift through the 50k-100k domains expiring every day, read my essay (updated in July 2020):
https://www.deepsouthventures.com/window-shopping-expired-domain-names/
this">https://www.deepsouthventures.com/window-sh... thread was inspired by @sweatystartup and his insightful tweet here:
https://twitter.com/sweatystartup/status/1294667715492413442
https://twitter.com/sweatysta... class="Emoji" style="height:16px;" src=" https://abs.twimg.com/emoji/v2/... draggable="false" alt="🔚" title=""End" mit nach links zeigendem Pfeil darüber" aria-label="Emoji: "End" mit nach links zeigendem Pfeil darüber">
https://www.deepsouthventures.com/window-shopping-expired-domain-names/
this">https://www.deepsouthventures.com/window-sh... thread was inspired by @sweatystartup and his insightful tweet here:
https://twitter.com/sweatystartup/status/1294667715492413442
