This past week, we dug into our product metrics and found out people don’t like using our app on Sunday.
Instead, they love it 2x more and convert more when they can use our weekly planning app on Monday.
The damn app is called Sunday.
A thread on product market fit
Instead, they love it 2x more and convert more when they can use our weekly planning app on Monday.
The damn app is called Sunday.
A thread on product market fit

1/ Baby TK would grunt through this and pledge to convince the world that planning your week on a Sunday is the right thing to do.
Not 15 years of SaaS experience TK.
This is lesson #1 in building startups.
Not 15 years of SaaS experience TK.
This is lesson #1 in building startups.
2/ No one cares what you think. Your initial marketing, your initial product, EVERYTHING is purely an opening bid to open the conversation with the market.
Then the market decides.
The market tells you what it wants.
And as Founder, you have two options...
Then the market decides.
The market tells you what it wants.
And as Founder, you have two options...
3/ Either
A) Give the market what it wants
B) Go on a never ending crusade to tell the Market what it should want
I bet 90% of first time Founders pick B thinking the harder path is the more lucrative and noble one.
It’s not.
It’s ego.
And I’ve made the same mistakes.
A) Give the market what it wants
B) Go on a never ending crusade to tell the Market what it should want
I bet 90% of first time Founders pick B thinking the harder path is the more lucrative and noble one.
It’s not.
It’s ego.
And I’ve made the same mistakes.
4/ If you’re navigating the shawshank crawl to product market fit....
Do yourself a favor and LISTEN to what the Market wants as they hit the back button on your product.
And then give them what they want.
So what’re we going to do?
Do we rebrand?
Do we change our domain?
Do yourself a favor and LISTEN to what the Market wants as they hit the back button on your product.
And then give them what they want.
So what’re we going to do?
Do we rebrand?
Do we change our domain?
5/ I take you behind the scenes on this week’s episode of how this all went down and what we’re going to do next to drive to product market fit and revenues and riches
