Thread by @dinasostarec, Power Up Your Copywriting Game In 5 Minutes (a thread) 1/6 Paint [...]

Power Up Your Copywriting Game In 5 Minutes

(a thread)

https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten">

1/6 Paint a vivid picture of the world that is

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🌎" title="Amerika auf dem Globus" aria-label="Emoji: Amerika auf dem Globus">

What does your prospect& #39;s life look like without your product?

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚫" title=""Betreten verboten!"-Zeichen" aria-label="Emoji: "Betreten verboten!"-Zeichen">Slow Internet speed

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Internet cutting out during an important call

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Losing that draft you’ve worked on for 3+ hours

2/6 Make your offer specific & detailed:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚫" title=""Betreten verboten!"-Zeichen" aria-label="Emoji: "Betreten verboten!"-Zeichen">Don& #39;t sell a knife.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Sell a fully-forged 8-inch Japanese chef’s knife.

3/6 Show your audience the world that could be

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💡" title="Elektrische Glühbirne" aria-label="Emoji: Elektrische Glühbirne">Where does your product take them?

https://abs.twimg.com/emoji/v2/... draggable="false" alt="💡" title="Elektrische Glühbirne" aria-label="Emoji: Elektrische Glühbirne">What are the benefits they’ll get?

How will their life:
- improve
- expand
- become easier
- become exciting
…

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚫" title=""Betreten verboten!"-Zeichen" aria-label="Emoji: "Betreten verboten!"-Zeichen">Air Conditioner with a Wi-Fi Interface

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Control the temperature from your couch—and minimize the consumption!

Or, even better:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Control the temperature from your couch and cut your expenses!

Pro Tip: If you’re trying to sell to everyone, you’ll sell to no one.

Choose the right benefit for your target audience.

And stick to only one or two.

4/6 Power up your copy with power words

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Power words are average words on steroids.

They make your offer irresistible.

Instead of “increase" your audience& #39;s income, “skyrocket” it.

Your product isn’t “safe”, it’s “risk-free”.

Don& #39;t know what power words are?

Grab my FREE list of 200+ power words here:

https://gum.co/MOSzt

(This">https://gum.co/MOSzt&quo... isn’t a sleazy sales funnel. You get one automated email—that’s it!)

200+ Power Words

A mediocre copy is worse than a bad copy. Not only will you FAIL to communicate value... But you'll betray your reader.He gave you attention; you squandered it. Crush weak words (and copy) with...

https://gum.co/MOSzt

5/6 Edit. Edit. Edit.

Ask yourself: “Will my reader understand the meaning without this word?”

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Yes = Delete
No = Keep

Here are a few tools that help you edit your copy:

(These are NOT affiliate links.)

http://coschedule.com/headline-analyzer

This">https://coschedule.com/headline-... cool tool will give your headline a score based on structure, readability, and grammar

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🤗" title="Umarmendes Gesicht" aria-label="Emoji: Umarmendes Gesicht">

Pro Tip: Analyzer is helpful, but still not human. Don’t rely on it too much.

Sometimes you gotta go with your gut.

Write Better Headlines: Headline Analyzer From CoSchedule - @CoSchedule

The Headline Analyzer that will score your overall headline quality and rate its ability to result in social shares, increased traffic, and SEO value.

http://coschedule.com/headline-analyzer

http://hemingwayapp.com"> http://hemingwayapp.com

Keep it short and direct—like Hemingway did.

This app proofreads your text and tells you how to improve it.

http://hemingwayapp.com Keep it short and direct—like Hemingway did.This app proofreads your text and tells you how to improve it.

http://onelook.com/thesaurus ">https://onelook.com/thesaurus...

The word doesn& #39;t feel right...

But you can& #39;t think of a better one?

Let OneLook’s reverse dictionary help you.

When you enter a definition, it spits out related words/phrases.

https://onelook.com/thesaurus... The word doesn& #39;t feel right...But you can& #39;t think of a better one?Let OneLook’s reverse dictionary help you. When you enter a definition, it spits out related words/phrases.

6/6 End with a specific CTA

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Avoid generic CTAs, such as:

- Learn more
- Shop now
- Buy now
- Apply now
- Try now

Instead, remind your readers of the world that could be:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚫" title=""Betreten verboten!"-Zeichen" aria-label="Emoji: "Betreten verboten!"-Zeichen">Shop now

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Yes, I want faster Internet speed

Or, better yet,

remind your readers of the world that is / why their lives suck without your product:

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚫" title=""Betreten verboten!"-Zeichen" aria-label="Emoji: "Betreten verboten!"-Zeichen">Buy now

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✅" title="Fettes weißes Häkchen" aria-label="Emoji: Fettes weißes Häkchen">Crush mediocre copy today

That’s it.

6 ways to transform your copy in 5 minutes.

In case you missed it, you can get my FREE list of 200+ words here:

https://gum.co/MOSzt

Crush">https://gum.co/MOSzt&quo... mediocre copy today

https://abs.twimg.com/emoji/v2/... draggable="false" alt="😉" title="Zwinkerndes Gesicht" aria-label="Emoji: Zwinkerndes Gesicht">

Please RT if you found this helpful!

https://abs.twimg.com/emoji/v2/... draggable="false" alt="🙏" title="Folded hands" aria-label="Emoji: Folded hands">

200+ Power Words

A mediocre copy is worse than a bad copy. Not only will you FAIL to communicate value... But you'll betray your reader.He gave you attention; you squandered it. Crush weak words (and copy) with...

https://gum.co/MOSzt

Here& #39;s the first tweet:

Thanks for reading.

My DMs are always open.

https://abs.twimg.com/emoji/v2/... draggable="false" alt="✨" title="Funken" aria-label="Emoji: Funken"> https://twitter.com/dinasostarec/status/1293909249890717697">https://twitter.com/dinasosta...

https://twitter.com/dinasostarec/status/1293909249890717697

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