Instagram 101

• Have a niche

• Network with other creators

• Use specific hashtags

• Post 2-5 times daily

• Be active on your story

• Answer comments/DMs

• Offer help & support

• Create high quality posts

• Copy competitors in your niche

• Remove fake accounts

• Optimise your bio - give a clear CTA & overview of your page

Microsoft suggests the average person has an attention span of 8 seconds go make it intriguing!

• Have a Linktree - Makes your links look more professional

• Have a clear profile picture

• Consistently comment & engage with larger accounts in your niche to gain exposure to the audience you hope to attract

E.g if I want to increase my following on my photography page I would leave genuine comments on larger photography pages to connect with likeminded people!

Oh and before I forget -

Brand, brand, brand!!!

Most importantly :::

Give out free game before you try to sell anyone anything.

Build trust first through networking. Solve their problems first before asking them to help with yours