This past week, I’ve been thinking a lot about the pickle that our nudist clubs and organizations have gotten themselves into by not adapting with the times, by not embracing and engaging each new generation. They’re so far behind now that it’s difficult to catch up. 1/9

But at the same time, it’s never been easier to catch up than it is right now. Yes, they’re struggling to attract millennials, but the ways they could attract millennials require very little effort. Less effort, I’m sure, than attracting many previous generations. 2/9

For example, having a slick website and curated social media experiences? Not that hard. Young people know how to do this. People do this as a career. It can be done and it’s accessible to all, the obstacle is putting that responsibility in the right (young) hands. 3/9

Convincing people nudity is normal? Easy. This is a generation of people who grew up seeing nudity flow freely across the web, who openly advertise their onlyfans accounts online, who are not offended by genitals and breasts on their fav HBO show. 4/9

Attracting a more diverse crowd? EASY, TOO! It has never been easier to oppose racism, sexism, homophobia, transphobia. It honestly seems like to much more work to dig your heels into prejudice than to just say, “fine, everyone is welcome and we’ll stand up for you!” 5/9

On top of that, discrimination is bad business. Worse now than ever. Anti-discrimination policies and practices aren’t going to harm your business, they’re going to help it. I’m looking at you, nudist clubs afraid they’ll lose business by standing up to bullies. 6/9

The only hard part of all of this is letting go. Letting go of the attachment to doing things the exact same way they’ve always been done and expecting different results. You can’t carry on as usual and expect the world to adapt to your unwillingness to accept change. 7/9

Maybe there’s an argument that millennials aren’t “joiners,” but I disagree that’s always the case. And maybe boomers have trouble letting go, but that’s not always the case either. There needs to be collaboration, and that movement has to come from both ends of the spectrum. 8/9

Anyway, I’m thinking of hashing this out in a follow-up blog post to “Millennial Killed the Nudist Club,” and calling it “Boomer Killed the Nudist Club.” 9/9