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Not so humble brag: We& #39;ve now recovered over $250M in churn (billions in LTV) for our #DTC and #SaaS customers.
Cool announcement: We just launched SMS churn recovery as part of the ProfitWell Retain suite.
Here& #39;s more about credit cards + SMS than you ever wanted to know
https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten">
Cool announcement: We just launched SMS churn recovery as part of the ProfitWell Retain suite.
Here& #39;s more about credit cards + SMS than you ever wanted to know
As @ahhensel, @benparr, @thealiciathomas, and brother from another mother @davegerhardt have all talked about texting is one of the most underutilized channels.
As Adobe data shows. SMS has:
- 98% open rateshttps://abs.twimg.com/emoji/v2/... draggable="false" alt="👀" title="Augen" aria-label="Emoji: Augen">
- 90% opens within the first 3 seconds.https://abs.twimg.com/emoji/v2/... draggable="false" alt="‼️" title="Doppeltes Ausrufezeichen" aria-label="Emoji: Doppeltes Ausrufezeichen">
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As Adobe data shows. SMS has:
- 98% open rates
- 90% opens within the first 3 seconds.
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How does SMS get us to the next $250M in churn recovery?
Well, Retain targets the 20-40% of your churn that& #39;s purely mechanical, chiefly through recovering failed payments.
There are 130+ different reasons why a credit card would fail. We handle all of them.https://abs.twimg.com/emoji/v2/... draggable="false" alt="💳" title="Kreditkarte" aria-label="Emoji: Kreditkarte">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚑" title="Rettungswagen" aria-label="Emoji: Rettungswagen">
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Well, Retain targets the 20-40% of your churn that& #39;s purely mechanical, chiefly through recovering failed payments.
There are 130+ different reasons why a credit card would fail. We handle all of them.
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https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚑" title="Rettungswagen" aria-label="Emoji: Rettungswagen">3/" title="How does SMS get us to the next $250M in churn recovery? Well, Retain targets the 20-40% of your churn that& #39;s purely mechanical, chiefly through recovering failed payments. There are 130+ different reasons why a credit card would fail. We handle all of them. https://abs.twimg.com/emoji/v2/... draggable="false" alt="💳" title="Kreditkarte" aria-label="Emoji: Kreditkarte">https://abs.twimg.com/emoji/v2/... draggable="false" alt="🚑" title="Rettungswagen" aria-label="Emoji: Rettungswagen">3/" class="img-responsive" style="max-width:100%;"/>
Your recovery rate on these folks is pretty weak right now - if 10 customers have their credit card fail, you& #39;re getting less than 3 of them back.
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What& #39;s Retain do?
We study billions of transactions that flow through ProfitWell monthly (20k+ companies and counting) and through that data automatically trigger the
Right *message* through the right *channel* at the right *time*.
SMS is a new arrow in Retain& #39;s quiver. 4/
We study billions of transactions that flow through ProfitWell monthly (20k+ companies and counting) and through that data automatically trigger the
Right *message* through the right *channel* at the right *time*.
SMS is a new arrow in Retain& #39;s quiver. 4/
We& #39;ve already seen absolute recovery rate increases from 5-20%, which when you& #39;re talking about recovering churn, is pretty insane. 5/
