$DDOG: The Linchpin Behind Digital Transformation

Datadog, Inc. ($DDOG) is a leading monitoring and analytics platform for a company’s entire tech stack.

Its stock dropped 16%(!) after the Q2 2020 ER.

It may incur more ST pain, but should provide LT gains.

Time for a thread👇
1/ The Basics

Pillars of Observability:

- Infrastructure Monitoring (Metrics, Traffic, etc.)

- Log Management (Services, Triggers & Events)

- Application Performance Monitoring (APM)

Security Monitoring was also added to product offering

APM and Logs are in "hyper growth."
2/ Market Dynamic

Top players: $DDOG, $NEWR, $DT, $SPLK, $ESTC, cloud providers (AWS, Azure, etc.)

DDOG is the fastest growing by a wide margin (LTM Rev Growth: 81%, ESTC is 2nd at 57%)

Highly competitive market, no identifiable moat

Named as top APM leader by Forrester Wave
3/ Massive Opportunity

Only 25% of application workloads are currently run in the cloud

This is expected to reach 49% by the end of 2023

Unlike cloud providers, DDOG is cloud agnostic

$DDOG has 400+ integrations officially listed

Custom integrations available via DDOG API
4/ Great Growth (YoY)

Rule of 40: 86%

Total Rev: $140.0MM (+68%, decelerated from 87%)

Customers w/ ARR > $100K: 1,015 (+71%) – 75% of total ARR

GM: 80% (+500 Bps)

RPO: $287MM (+53%)

Total Customers: 12,100 (+37%)

NER > 130%

Billing: $160.1MM (+62%)

Growth slowed in Q2
5/ Consistency

$DDOG is consistently one of the fastest growing SaaS companies (along with $CRWD 👇)

Margin expansion indicative of high retention rates and cloud cost saving

COVID-19 had material impact on top line growth

Saw activity pick up in July

https://twitter.com/SeifelCapital/status/1290769719713243141?s=20
6/ Customer Adoption

Existing customers using 2+ products: 68% (40% a year ago)
- Using 4+ products: 15% (0% a year ago)

75% of new logos landed with 2+ products

Great uptake with new products (Synthetics, RUM, NPM, Security Monitoring)

Long runway (start of cloud transition)
7/ Not Fully Insulated

$DDOG utilizes usage-based pricing model (right thing LT)

Decreased activity (data usage) & customers seeking savings led to slowing revenue growth in Q2

< 10% of ARR from the most negatively impacted industries

Impacted by companies seeking ST savings.
8/ Management

Founder-led: Olivier & Alexis

Innovators: Constantly rolling out new products

Led Dev & Tech Ops teams (respectively) at Wireless Generation

Mission: solve friction b/w developers (writing code) and tech ops (making sure code ran properly)

CEO of $MDB on Board
9/ Go-to-Market Strategy

Low friction land & expand:
- Easy to adopt / short time-to-value
- Self-service, quick install (no Prof Svcs. needed)
- Single integrated platform – view into entire IT stack on one screen
- 14 day free trial model (no cc required)
- End-to-end solution
10/ Conclusion

$DDOG has been the fastest growing company in the space, but is experiencing macro headwinds

A lot of competition coming in to market with “free” features

It can be LT winner, but faces ST macro pressures

Recommendation: Hold $DDOG, wait for a new base to form.
You can follow @SeifelCapital.
Tip: mention @twtextapp on a Twitter thread with the keyword “unroll” to get a link to it.

Latest Threads Unrolled: