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Let’s talk about branding.
One of my favorite successful Black women Jackie Aina, self made entrepreneurs, launched her own business. Candles.
I set an alarm on my phone to buy every candle from her site.
I never once questioned the price because I already knew the value.
One of my favorite successful Black women Jackie Aina, self made entrepreneurs, launched her own business. Candles.
I set an alarm on my phone to buy every candle from her site.
I never once questioned the price because I already knew the value.
I just paid $130 for 4 candles.
$31 PER candle.
You know why? Because of the value behind my purchase.
Yes, I love candles but it’s mostly about supporting her launch.
You have to show the value in a product before you just ask someone to buy it. Build your audience.
$31 PER candle.
You know why? Because of the value behind my purchase.
Yes, I love candles but it’s mostly about supporting her launch.
You have to show the value in a product before you just ask someone to buy it. Build your audience.
Also things to consider
• Her site is esthetic and easy to navigate. I checked out in 2 mins.
• Her Instagram is updated multiple times per day. I get to see her products.
• Her price & shipping price is clearly displayed.
• Her shipping times are clearly displayed.
• Her site is esthetic and easy to navigate. I checked out in 2 mins.
• Her Instagram is updated multiple times per day. I get to see her products.
• Her price & shipping price is clearly displayed.
• Her shipping times are clearly displayed.
I already can see myself decorating my office and adding each candle to my bookshelves.
I can SEE these candles in my home.
Jackie knows her audience lol because I can’t wait.
Do you know your audience?
• What do they like?
• Where do they shop?
• Where do they live?
I can SEE these candles in my home.
Jackie knows her audience lol because I can’t wait.
Do you know your audience?
• What do they like?
• Where do they shop?
• Where do they live?
• WHO do they like?
• Where do they vacation?
• Where do they eat?
• What kind of car do they drive?
All of this comes into play when you create a product, an ad or send an email.
Audience research and real branding will get you further than any ad budget ever will.
• Where do they vacation?
• Where do they eat?
• What kind of car do they drive?
All of this comes into play when you create a product, an ad or send an email.
Audience research and real branding will get you further than any ad budget ever will.
This is why I felt the need to update my Facebook ads course and make it way more advanced.
Last week I added:
A Facebook Ads Checklist
Facebook Group Guidelines
Business Manager Walkthrough
Ad Account Walkthrough
Pixel Installation Guide
Audience Research
Last week I added:
A Facebook Ads Checklist Facebook Group Guidelines Business Manager Walkthrough Ad Account Walkthrough Pixel Installation Guide Audience Research
Over 10 Custom Audiences Lookalike Walkthrough Ad Walkthrough Consistency = Conversions Funnel & Landing Page TemplatesThis course is not for someone who will enroll then never even look at it.
This is for people who want
NEW CLIENTS + DAILY SALES.
You will have every single thing you need to create, run and duplicate a successful ad campaign.
I made 10K like last 8 days from Facebook ads alone.
Enroll in my course so you can do the same
https://joinperkinsmarketing.com/courses/advertising-on-facebook-in-2020/
*click the little cube for curriculum & lessons*
I made 10K like last 8 days from Facebook ads alone.
Enroll in my course so you can do the same
https://joinperkinsmarketing.com/courses/advertising-on-facebook-in-2020/*click the little cube for curriculum & lessons*
