1/15 Here are common mistakes made on each slide I look for in a deck.

-Intro
-Problem
-Solution
-Market Size
-Business Model
-Traction
-Pipeline
-3-5 Year Projections
-Go-to-Market Strategy
-Competition
-Team
-Ask
-Closing

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2/15 On the Intro slide please don't forget your contact information.

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3/15 When you get to the Problem slide, don't just give a bunch of stats. Help explain why those stats matter and why what your pitching is a truly impactful problem.

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4/15 On the Solution slide don't go on and on about all the features of your product. We just want to know how you solve the problem at a high level. If we like what you are doing we will do technical due diligence later.

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5/15 Many founders overstate their Market but please don't ever say "If we get 1% of the $200B market" That's not how you state your market.

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6/15 On the Business model slide please tell us what you charge. Don't just say "We have tiered pricing we charge the businesses". please tell us how much those tiers are.

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7/15 On the Traction slide don't just give the vanity metrics. Give the metrics that directly impact the bottom line of the company.

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8/15 When you talk about your Pipeline tell us how you grew that pipeline and let us know how you will work through that pipeline

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9/15 3-5 Year Projections - HAVE THEM PLEASE, and then make sure you can speak to your assumptions on why you expect to grow the way you are.

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10/15 Go-to-market slide -don't just say what you plan to do for go-to-market but explain how and why

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11/15 On the Compitetion slide, don't ever say you don't have competition, if you're using a graph always put your company up and to the right, and if you have a grid never have another company have as many checkmarks as yours

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12/15 On the Team slide don't put your advisors as your team. They are there to help but won't be there day in and day out. Also, make sure you ask them before you put them there because we may call(or tweet) them.

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13/15 On the ask slide please don't just say you're using the money to grow or "25% for marketing, 25% operations, 50% for dev". No tell us what is the key metric you plan to reach with the funding that will propel your to your next round of funding.

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14/15 Don't forget to add your contact information on your Closing slide.

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15/15 These aren't all the mistakes I've seen and this is more so from the format of formally pitching an investor, not a shorter pitch you'd use for a competition. But, these are mistakes I've seen time and time again.

I hope this is helpful.

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