What to create eye catching headlines?

Use the four U’s of writing effective headlines

-Urgency
-Uniqueness
-Ultra-specific
-Useful

If you want to find out more about each one,

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1. Urgency

Urgency gives the reader a reason to act NOW instead of later

A since of urgency can be created by
-Setting a time window
-Limited quantity of items
-Missing out on an opportunity

Make your customers want what you’re selling now instead of later

2. Uniqueness

Always find a way to say something new and exciting to create a powerful headline

And if it’s something the reader has heard before, try to find a way to address it in a fresh new way

People see a LOT of stuff throughout the day

STAND OUT

3. Ultra Specific

The more specific you get in your headline,

The more the customer will know if it’s for them or not

And when they think it’s for them...

9/10 times they will BUY

4. Useful

The most effective headlines will always be the ones that appears to the readers self-interest

Offer them a benefit in the headline that’s useful to them

This also comes down to knowing your customers and how to talk to them

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Also if you have any questions don’t hesitate to ask!