Ask yourself this before you step into User Profiling.
When Instagram was being built, Kevin Systrom and Mike Krieger were learning to code in their spare time.
When Instagram was being built, Kevin Systrom and Mike Krieger were learning to code in their spare time.
As a UI/UX designer, you’ll come across similar apps, where you’ll be building user profiles.
The first product they came up with was called Burbn. If you haven’t heard of it, it was the tip of the huge Instagram iceberg.
The first product they came up with was called Burbn. If you haven’t heard of it, it was the tip of the huge Instagram iceberg.
The idea was that the app-enabled users to share their location using photographs of the place.
When they launched, they had a few users, and the number of people who were using it might be in thousands. After a while, the growth wasn’t massive. It stagnated.
When they launched, they had a few users, and the number of people who were using it might be in thousands. After a while, the growth wasn’t massive. It stagnated.
The thing that you think that your app might be about, might not be the thing users value.
So you have to know who your users are and what they want to do using your app. This is done by profiling your users. #userexperience #uxdesign
So you have to know who your users are and what they want to do using your app. This is done by profiling your users. #userexperience #uxdesign
Keep your app in mind, and out of all your friends, think about that person who is an ideal user of this app.
For David, who’s geeky and still paints on the weekends.
Or its for Jane, she like art, uses 10 kinds of paints and brushes, a proper artist.
For David, who’s geeky and still paints on the weekends.
Or its for Jane, she like art, uses 10 kinds of paints and brushes, a proper artist.
Build personalities into your app by tailoring around your user profile.
You can make as many as you want, but the important thing is to be granular.
Don’t just say I’m building an app for men between 20–40, or students from 12–24.
Be specificc. :P
You can make as many as you want, but the important thing is to be granular.
Don’t just say I’m building an app for men between 20–40, or students from 12–24.
Be specificc. :P
The main point is to think about what is the main functionality or your app and profile your users to continually re-evaluate that question.
Ask yourself:
Am I making it as easy as possible for my users to achieve the core task within my app?
Ask yourself:
Am I making it as easy as possible for my users to achieve the core task within my app?