"A bizarre brew of time travel, romance, historical fiction, adventure and war makes pigeon-holing these books a difficult proposition, she admits. And if it weren't for the sake of sales, she would have preferred to see them marketed as something else."

"When it was pointed out that an American best-seller in science fiction (where the time travel aspect could have placed it) is only 50,000 copies, and a romance best-seller is a half-million, the fiscally sensible path won out"

"This may sound like the makings of a bodice-ripper, but it isn't. Gabaldon adds, however, that her books have had an impact on the true romance field, creating a new subgenre, which she calls "paranormal romance."

LOL, Whut?

"She also admits that most of it is just another excuse for bad formulaic fiction, made palatable to readers who want their stories to be comfortable, and not at all challenging."

Highlights (lowlights?) from an article from '94.

A citation, before I lose it:
Sci-fi writer proud of her ascent from romance genre purgatory: [Final Edition]
Murphy, Derryl.The Ottawa Citizen; Ottawa, Ont. [Ottawa, Ont]27 Feb 1994: E3.