We did a Photoshoot for a pretty high profile client over the weekend; and they SPECIFICALLY requested for the content to look like It was user generated.

the future of marketing is content that doesn& #39;t look like content lol

We have been doing this a lot over at @CultureTags We let the user create content for us. And then we add our spice on to It.

This type of content performs better than super fancy content because it& #39;s more organic and connects to the user on a deeper level.

May 17 Today (August 3)

We even created a filter to encourage the customers to create more UGC.

Our team is focused on selling the energy/feeling that #culturetags creates. Not the product.

Notice how the location says "happiness"

If you want your users to make content, create a product that makes them want to make content.
- cool packaging
- call to action mailers
- get with a friend and tell them to make the content you want others to make as an example.
- list goes on !