When you try to hail a rickshaw at station in a new city, we tend to bargain and generally leave the first rickshaw if they don't bargain well.
That first rickshaw only sets the anchor but loses the deal.
The second rickshaw is more likely to win because the buyer is educated about the deal, their is anchor to set expectation, there is higher urgency.

Dont be that first rickshaw.

First employee to a in-experienced founder.
First entrepreneur to the new-to-sector VC.
You will take all the pain of educating the market /buyer / manager but might not gain.

If you think you are the first rickshaw, dont leave, just hang in around there for longer, you might gain.
If you are first to Market product, establish authority by educating the market. Use that for branding. Not educating in private but like really be heard in public. And hang in there for longer.
If you are the first employee to a first time founder, you will have to take the onus of educating the founder on how to manage and lead or even things like sharing rewards etc. You will be the Guinea pig for the learning.
You will have to take the pain, just don't quit.
While pitching a new thing to VCs, give them time to think about it.
They will want to put you in buckets they are comfortable with, but 1 fine day they will come back when they get a spark.
All the VCs I pitched Refrens to put us in SaaS, payments and lending bucket. One of the VCs called us 2 months after our meeting. Just calls up while he is making tea and says I think I understand what you are making.He had a ✨ spark moment. It happened outside of the pitch.
Another VC I know had heard about one of the startups I invested in from 3 people. Ignored everytime. One fine day his wife mentions about it and he called me to understand more about them.

The idea is to just hang in their longer and wait for the moment of spark.
You can at times create a situation to get the buyer to moment of spark faster. PR, FOMO, social validation are part of it.
Say, when as an employee you say you want to move on. That will make the employer go through a moment of self evaluation.And might listen to you coz of FOMO
I think 2 different ideas got mixed up in this thread. Sorry.
This was in my head for quite few years. Wanted to get it out.
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