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In a digital space where there is an endless scroll culture, it is important to know how to catch people’s attention—so here’s
Creating Digital Content for Audience with Short Attention Span: A Thread
#CAMPublA53
Creating Digital Content for Audience with Short Attention Span: A Thread
#CAMPublA53
1. CATCHY HEADLINE
There’s nothing more eye-catching than an interesting headline. If you want people to notice your content, your headline must be click-worthy.
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There’s nothing more eye-catching than an interesting headline. If you want people to notice your content, your headline must be click-worthy.
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2. MAKE IT SHORT AND SIMPLE
Be straight to the point. Do not overcomplicate things by adding too many unnecessary sentences. People don’t have the time and attention to read long articles.
#CAMPublA53
Be straight to the point. Do not overcomplicate things by adding too many unnecessary sentences. People don’t have the time and attention to read long articles.
#CAMPublA53
3. WRITE FOR A GENERAL AUDIENCE
Make use of common vocabulary and avoid ~highfalutin~ words. Make it easy to read and easy to comprehend.
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Make use of common vocabulary and avoid ~highfalutin~ words. Make it easy to read and easy to comprehend.
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4. MAKE USE OF PHOTOS AND GIFS
People tend to click more on posts with pictures and GIFs in it as these make the content more interesting.
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People tend to click more on posts with pictures and GIFs in it as these make the content more interesting.
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5. CREATE CONTENT YOU YOURSELF WISH TO SEE
Put yourself in the shoes of your audience. Make sure that the content you create is something that will interest you as well if you were to read it.
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Put yourself in the shoes of your audience. Make sure that the content you create is something that will interest you as well if you were to read it.
#CAMPublA53
—end of thread—
