I don& #39;t use & #39;East Turkestan& #39; instead of Xinjiang for a few reasons, though I respect those who decide otherwise. They are as follows:-

a) We& #39;re already trying to get the Western public to act on something far away that they don& #39;t know about. Sticking to one name helps.

b) Among Uighur in Xinjiang themselves, there& #39;s no fixed agreement on what future they want, or on the name. And it& #39;s obviously very hard to know under the circumstances of colonialism and oppression.

c) Reaching a Chinese audience - including many people that would be strongly opposed with camps and cultural obliteration *if they were aware of them* - means not hitting buttons that automatically turn them off the issue because of kneejerk & #39;anti-separatism& #39;

d) Xinjiang is a clear, fixed place, and treated as such in Chinese policymaking and law, which are the tools inflicting great suffering. E.T. is much less defined.