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There’s no publicity, promotion, ad, etc. That would 100% “GUARANTEE” you sales and that’s where most people get it wrong, Some of Y’all go “Okay he/she has 50k followers,that means he’s an INFLUENCER so he/she SHOULD get at least 5k people to purchase my product” No,thats..
A wrong ideology. Because
- 10k, 50k, 100k, 200k followers doesn’t make you and Influencer. An influencer is someone with the ABILITY to INFLUENCE POTENTIAL buyers of your products by promoting or recommending it on social media. So my guy if you don’t have the ABILITY
- 10k, 50k, 100k, 200k followers doesn’t make you and Influencer. An influencer is someone with the ABILITY to INFLUENCE POTENTIAL buyers of your products by promoting or recommending it on social media. So my guy if you don’t have the ABILITY
to INFLUENCE , then no matter how many followers you have, I’m sorry to say, but you’re not an influencer. What’s this ability to influence? The WAY you put out this product, your Marketing strategy, your content, the enthusiasm and energy you put into your work, is that
Ability! Most “influencers” on here are paid before Service, so once they get paid, the enthusiasm for the main Job dies cause no matter how they deliver, they have a “No refund” policy, so the money is still intact. It’s sad because they have the enthusiasm to sell their
Service and tell you how they have 100billion impressions, this and that, convincing you to work with them, you work with them and all that energy disappears, they put out this boring, stereotyped write up about the product Like it’s something from a Newspaper. And honestly, if
You can’t even get the Attention of your audience, how do you want to sell the product?? So the tweet should be “Don’t use people with big followers to run Ads, Use Influencers” Cause an Influencer that knows his/her work, can grow your business, this person can have just 3k flw
Note: Another thing you should put in mind is, an influencer can do his work very very well and you’ll still not make sales, why? Cause the decision to purchase a product is purely INDIVIDUALISTIC. You can advertise the best skirt to me in the best way possible and I’d still not
Buy the skirt, cause I do not weat Skirts. So you don’t go “I PAID this influencer to promote so he/she MUST sell a product” No! That’s not his/her Job, the job is to Promote, Convince to potential buyers, in the best way possible. So if the influencer did that, Then it’s a
Job well done. Lastly, work with a budget, you know your pocket, so you should have a “okay this is what I plan spending on Publicity/advertisement” budget. So no matter the Price the influencer calls, you’d know how to negotiate around your budget. So you don’t under or Over
Spend, if you have to spend 1 month saving just so you can pay an influencer his “1 day” Stop! Go for the Affordable ones, maybe on Facebook or IG, or another influencer or wherever, keep on pushing your hustle until you’re comfortable enough to afford any Influencer Rate Charge.
Have a nice day 
