Read on Twitter
One of the brightest minds in Twitter belongs to @shl.
Sahil is a master of product building and value creation.
For it, he must know how customers behave as well.
I dug into his tweets looking for gems.
And yes, I found them.
Here are 7 lessons by @gumroad& #39;s founder
https://abs.twimg.com/emoji/v2/... draggable="false" alt="👇" title="Rückhand Zeigefinger nach unten" aria-label="Emoji: Rückhand Zeigefinger nach unten">
Sahil is a master of product building and value creation.
For it, he must know how customers behave as well.
I dug into his tweets looking for gems.
And yes, I found them.
Here are 7 lessons by @gumroad& #39;s founder
1/ Trust First, Sales Second
You won& #39;t build an audience just by sharing your affiliate link.
Trust precedes sales, 100% of the time.
- Share your expertise
- Teach your audience
- Entertain them with stories
Be a friend first, a salesman second. https://twitter.com/shl/status/1225060759417212928?s=20">https://twitter.com/shl/statu...
You won& #39;t build an audience just by sharing your affiliate link.
Trust precedes sales, 100% of the time.
- Share your expertise
- Teach your audience
- Entertain them with stories
Be a friend first, a salesman second. https://twitter.com/shl/status/1225060759417212928?s=20">https://twitter.com/shl/statu...
2/ People Want Specific Solutions for Specific Problems
These days a Jack of all trades has virtually no power.
You want people to remember you when they think of something.
Just like @david_perell for writing or @jackbutcher for visuals.
Stand out. https://twitter.com/shl/status/1254160492601290752?s=20">https://twitter.com/shl/statu...
These days a Jack of all trades has virtually no power.
You want people to remember you when they think of something.
Just like @david_perell for writing or @jackbutcher for visuals.
Stand out. https://twitter.com/shl/status/1254160492601290752?s=20">https://twitter.com/shl/statu...
3/ Use Consistency & Social Proof
Social Proof: People want to do things they see other people doing (so they buy).
Consistency: People want to be (and to appear) consistent with previous actions (so they buy again).
Use them. They are powerful.
https://twitter.com/shl/status/1261292300186996736?">https://twitter.com/shl/statu...
Social Proof: People want to do things they see other people doing (so they buy).
Consistency: People want to be (and to appear) consistent with previous actions (so they buy again).
Use them. They are powerful.
https://twitter.com/shl/status/1261292300186996736?">https://twitter.com/shl/statu...
4/ People Say ≠ People Do
There& #39;s a huge gap between these two.
People that want to do something go out there and do it.
People that do not just like to pretend they are going to.
Learn to differentiate both. https://twitter.com/shl/status/1251758656632152065?s=20">https://twitter.com/shl/statu...
There& #39;s a huge gap between these two.
People that want to do something go out there and do it.
People that do not just like to pretend they are going to.
Learn to differentiate both. https://twitter.com/shl/status/1251758656632152065?s=20">https://twitter.com/shl/statu...
5/ Authority Leads to Freedom
Everyone has a unique set of skills. Including you.
From it, share publicly:
- What you think
- What you know
- What you are learning
Slowly you& #39;ll become an authority out of it.
Start today.
Enjoy freedom tomorrow. https://twitter.com/shl/status/1238134649752186880?s=20">https://twitter.com/shl/statu...
Everyone has a unique set of skills. Including you.
From it, share publicly:
- What you think
- What you know
- What you are learning
Slowly you& #39;ll become an authority out of it.
Start today.
Enjoy freedom tomorrow. https://twitter.com/shl/status/1238134649752186880?s=20">https://twitter.com/shl/statu...
6/ It& #39;s HOW you say it.
Make your content more enjoyable!
- Stories
- Analogies
- Teachings
- Experiences
Your audience will take more from it that way.
You will become more memorable to them. https://twitter.com/shl/status/1229168522162397184?s=20">https://twitter.com/shl/statu...
Make your content more enjoyable!
- Stories
- Analogies
- Teachings
- Experiences
Your audience will take more from it that way.
You will become more memorable to them. https://twitter.com/shl/status/1229168522162397184?s=20">https://twitter.com/shl/statu...
7/ Social Proof... YES, AGAIN
Seriously, there& #39;s no easier way to sell.
Who will people trust more?
The creator? Or other customers like them?
Exactly.
Remember the 3 R& #39;s:
- Ratings
- Reviews
- Results
Use them more. https://twitter.com/shl/status/1221840217771888640?s=20">https://twitter.com/shl/statu...
Seriously, there& #39;s no easier way to sell.
Who will people trust more?
The creator? Or other customers like them?
Exactly.
Remember the 3 R& #39;s:
- Ratings
- Reviews
- Results
Use them more. https://twitter.com/shl/status/1221840217771888640?s=20">https://twitter.com/shl/statu...
Bonus/ No one will remember
People are awful remembering.
Stop tormenting yourself.
No one cares.
Get out there and create! https://twitter.com/shl/status/1217814893723734021?s=20">https://twitter.com/shl/statu...
People are awful remembering.
Stop tormenting yourself.
No one cares.
Get out there and create! https://twitter.com/shl/status/1217814893723734021?s=20">https://twitter.com/shl/statu...
Thanks for making it all the way to the bottom!
Please, if you found value in this thread, RT the first tweet to share these ideas with more people.
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Please, if you found value in this thread, RT the first tweet to share these ideas with more people.
Thank you! Have a great day