Today, we’re putting Human Understanding firmly at the heart of our business as we launch our new brand and proposition. #marketing #branding #agency

As changing customer #attitudes and #behaviours become critically important for our clients, we’re unveiling our Human Understanding Lab which plugs behaviour-led #science into the heart of our 4 divisions.

‘The Lab’ will work across our newly formed divisions Marketing, Communications, Insight & Analytics and Digital and is dedicated to understanding how people interpret, perceive and feel the world around them, to deliver actionable, measurable insights, rooted in human behaviour.

“World-class consumer campaigns and customer engagement have to have genuine, behaviour-led insight at the core, which is why we have completely re-modelled how we work.” UNLIMITED CEO, Tim Hassett

“With Human Understanding at the heart of the divisions, behaviour-led insight is now completely hard-wired into our processes and integral to powering our clients’ performance.” UNLIMITED CEO, Tim Hassett

“The formation of our divisions has grown organically through client conversations around simplifying our offering to enable them to access our talent and expertise more easily.” UNLIMITED CEO, Tim Hassett

More info via the new UNLIMITED website https://www.unlimitedgroup.com/news/unlimited-puts-human-understanding-at-the-heart-to-help-power-client-performance/