Thread by @Martijncvv, #VeChain X @Givenchy Sunny Lu, CEO VeChain, was CIO of Louis Vuitton. [...]

#VeChain X @Givenchy
Sunny Lu, CEO VeChain, was CIO of Louis Vuitton. Because of that he was able to have a chat with Phillipe Fortunato, Global CEO Givenchy. (2016)
That gave VeChain the opportunity to try their solution on 1 line of products. (The 'Infinity' line).
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$VET

2/5
After that trial, Givenchy was so positive that they wanted to implement VeChain's solution in other product lines.
So since end 2019 VeChain covers 100% of leather goods for Givenchy globally.
This year it will be extended to sneakers and fashion wear.
$VET

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Phillipe Fortunato was a President and CEO China of Louis Vuitton, a subsidiary company of LVMH.
After that he became the CEO of Givenchy, also a subsidiary company of LVMH.

Sept 1 2020, Phillipe Fortunato will be CEO of Richemont Group's soft-luxury business.
$VET

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Richemont Group is a competitor of LVMH and the third-largest luxury goods company in the world.
Like LVMH, Richemont ownes a good amount of well known luxury companies too.

The reason I mention Richemont (not a confirmed client of VeChain) is because of the following:
$VET

5/5
Sunny and Philippe have been working together at Louis Vuitton (2012- end 2014).
During an interview Sunny called Philippe his 'life mentor'.
Since there is already a friendship, I think the chances are high Philippe/Richemont will have look at VeChain's solution.
$VET

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Why did Sunny Lu stop at Louis Vuitton? https://twitter.com/Martijncvv/status/1270786956633542656