It& #39;s similar to the documentation framework I shared yesterday, in that it helps you settle on a single purpose for each new thing you write, with a corresponding tried-and-true format. https://twitter.com/davidklaing/status/1278130378750824448">https://twitter.com/davidklai...
Jesse& #39;s idea is that there are basically five types of posts:

- Stories
- Opinions
- How-tos
- Explanations of how something works
- Reviews

Each has its own linear format that works every time—or at least gives you some rules to thoughtfully break.
Story:

1. Signal to the reader that this is a story (so that they can buckle up mentally).
2. Tell the story.
3. Say what the moral is.

Stories are nice to include on a blog (or whatever) because they let your readers get to know you a bit more intimately.
Opinion:

1. Thesis.
2. Points of evidence.
3. Response to likely objections.
4. Restatement of thesis.

Basically the standard high-school essay. Doesn& #39;t need to long or fancy!
How-to:

1. Say what the motivation is to do X—who, why, under what conditions.
2. Say how to do X.
3. Encourage the reader to go do X.

IMO points 1 and 3 are important if the topic is something grand, but less so if it& #39;s like "how to revert a commit." https://twitter.com/davidklaing/status/1278130380801900544">https://twitter.com/davidklai...
How something works:

1. Say: "Do you want to know how X works?"
2. Say how X works.

Jesse thinks it& #39;s unnecessary to explain the motivation in articles like these, because the intended audience is people who are curious about X—others can move along after answering "no" to 1.
Review:

1. Briefly describe the thing you& #39;re reviewing.
2. Say what your experience with it was like.
3. Say what its strengths and weaknesses are.
4. Say to whom & under what conditions you recommend it.

So much more useful than my instinct, i.e. "this thing is amazing"!
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