We& #39;ve been getting a lot of questions whether it& #39;s better to buy beer directly from our brewery or from other stores around town.
Firstly, thank you so much for caring enough to ask. Secondly, it& #39;s a little complicated. (Thread)
Firstly, thank you so much for caring enough to ask. Secondly, it& #39;s a little complicated. (Thread)
We make more profit per unit by selling directly to customers from our taproom. This is because we don& #39;t incur the costs of delivery, and we get to keep the typical retailer markup for ourselves.
However, the bulk of our business is selling to retailers. It& #39;s really what our brewery is built to do. By buying from a retailer you& #39;re supporting our employees AND the retailer& #39;s employees. We make a little less, but we& #39;re still making something.