Personal Branding

No matter who you are, the internet allows you to grow your name and message

You can go from nothing to something by simply building a personal brand online!

But a personal brand isn't just a logo or a website...

So what is it?

[1 minute read]

A personal brand separates you from the rest!

It should represent you, your unique ability and message. It's special to you

There is incredible leverage in growing a personal brand regardless of your endeavor

It can definitely pay off in the long run!

The three P's of personal branding

1. Promise
- This builds trust, do you deliver results and valuable content? Prove you can be trusted.

2. Purpose
- Communicate your message, what do you do for others?

3. Perception
- Ask for feedback, how do people feel about you?

The three C's of personal branding

1. Clarity
- Be clear and coherent about your message and transparent and authentic about yourself

2. Consistency
- Consistently deliver your promise, grow trust and credibility

3. Constancy
- Show you are dependable

YOUR personal brand is at the intersection of 3 things

1. Why
- your purpose and message

2. What
- Your personality and actions

3. How
- What makes you unique

Find your uniqueness in 5 steps

1. Describe your target audience
2. How will you serve them with value?
3. Create a brand message
4. Find a look, special to you
5. Establish your voice

As long as you're consistent with your message and set yourself up as a dependable individual, you will grow your name and personality online with time

Are you building your personal brand? If so, why?