we are not without struggles but our team took a calculated couple of weeks very far removed from social networks and our inquiries and revenue went up
we don& #39;t think this is just because of randomness but because of the deliberateness that follows when social networks aren& #39;t part of your day.

when the connection placebo is removed, we seek out the real thing
phone calls, emails, text messages, long-form writing, and our Gem Club take up more of our "connection" energy. As do family and friends and our team - both current and former
and from those networks and that community, referrals and word-of-mouth and gossip are shared. That gossip goes the furthest of all and goes most deliberately to clients.
all this has made us think - what if we had such a great marketing and communications plan and strategy that social networks weren& #39;t needed? how resilient of a business would that build knowing we& #39;re not subject to the algorithms?
and all of this has caused us to start brainstorming these same questions with our clients and friends and collaborators.

Can you be a more resilient business? If the IG algorithm or FB ad costs are THAT important to your business, you& #39;re not really in control, are you?
Just a few thoughts and observations and questions we& #39;re asking ourselves.

Enjoy your weekend. Find some refueling. Take a deep breath. Love each other.
You can follow @TheWonderJam.
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