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Revealed: my second income steam
Yesterday I said I made $10,900 in the last 7 days
Let me explain how I worked my way up to this point
Now that I’ve been a full-time business owner for 11 months
Yesterday I said I made $10,900 in the last 7 days
Let me explain how I worked my way up to this point
Now that I’ve been a full-time business owner for 11 months
I learned copywriting and media buying in 2017-2018
Worked with my first client in 2018
In 2019 I became confident enough to reach out
To people I really admired...
And knew I could help
Worked with my first client in 2018
In 2019 I became confident enough to reach out
To people I really admired...
And knew I could help
So while I won& #39;t reveal *who* I& #39;m working with
I& #39;ll say it& #39;s a major influencer you& #39;ve probably heard of
This person creates great content
But their copy was maybe a B when I reached out
I& #39;ll say it& #39;s a major influencer you& #39;ve probably heard of
This person creates great content
But their copy was maybe a B when I reached out
I rewrote a sales page and sent it over, free of charge
Was flattered to get a response back the same day....
And to see the landing page updated with my copy the next day
Was flattered to get a response back the same day....
And to see the landing page updated with my copy the next day
This opened the door to future collaboration
We partnered to launch a few low-ticket projects
And in Q4 2019....
I pitched a high-ticket program
We partnered to launch a few low-ticket projects
And in Q4 2019....
I pitched a high-ticket program
There was appetite, so I went DEEP
Researched the market for 100+ hours
Including 30-40 hours of calls with the customer avarar
Researched the market for 100+ hours
Including 30-40 hours of calls with the customer avarar
I created a test offer
We launched it in Q1 2020
For 1/3 of what we now charge for the program
We launched it in Q1 2020
For 1/3 of what we now charge for the program
I validated the offer with 15 sales
From maybe 80 calls
Which is a bad closing rate by the way
From maybe 80 calls
Which is a bad closing rate by the way
Once we produced great client results
And acquired social proof
I redesigned the offer
Tripled the price
And I reworked the discovery call process
And acquired social proof
I redesigned the offer
Tripled the price
And I reworked the discovery call process
Since then, we close 25-35% of leads
This is 100% organic from two channels
And consistently generates 5 figures a week
This is 100% organic from two channels
And consistently generates 5 figures a week
This is a "done-with-you" coaching program
Structured like Traffic and Funnels or Sam Ovens
But in a completely different niche
Thanks for reading, and please don& #39;t ask me to give more granular detail
Cause I won& #39;t
Structured like Traffic and Funnels or Sam Ovens
But in a completely different niche
Thanks for reading, and please don& #39;t ask me to give more granular detail
Cause I won& #39;t
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