Tl;dr stuff has gotten too complicated; we’re trying to simplify things. #WWDC20

We’re also fixing some stuff that sucked and that was rushed to release. And, Park is really cool.
We’ve been paying close attention to our competitors. Excited to announce we’re adding many of their best features!
Back to our first point: yes, we’re adding lots of new options as we’re streamling others. We’ll need developer’s help sorting that tension out in breakout sessions! #wwdc2020
Let’s talk about CarPlay. Raise your hand if you have trouble getting it to work in your vehicle?

Some competitors have Instant Apps or Minis. has… App Clips!
Q: do you have too many apps, like most folks do? Us, too. We’re giving you lots of new ways to organize them! #wwdc2020
Is your app bloated? Lacking distribution? Try App Clips!
Ps. remember that Ken Burns tracking shot? It’s the best! #wwdc2020
Production note: we realized that with everyone working remotely, Park is now the world’s most epic shoot location. DM us if interested in using it for your next project.
iPad: now for a demo on how to how it in one hand, without fear. Amazing!
VoiP: remember “voip” - yes, it’s still a thing. We made it a lot cooler!
Search: when you (or Siri!) can’t find stuff because you have too much stuff, it’s your best friend! #wwdc2020
Ever desired a note taking device that doesn’t need sharpening? Us too! Meet Pencil !
Handwriting: annoying, right? #wwdc2020
Screentime: remember that? Yeah, we’re not worried about you using devices too much anymore. With all these new features, you’ll never want to put your devices down.
AirPods: Even. More. Magic. #wwdc2020
AirPods: do yours auto-switch or drop Bluetooth at inopportune moments? K, maybe try the new Pro edition. They are better. With advanced algorithms and stuff.
AirPods: how complicated can we make the devices formerly known as “headphones”?
Aside: you may have noticed we’re not putting a ton of specs or numbers on slides this #wwdc2020 event. You’ll have to wait until we release new hardware for that.
Watch: remember the new stuff you can do in Maps on other devices. Yeah, you can do that in AppleWatch, too
Let’s talk about Motion Graphics: how good are we at them? Right… #wwdc2020
Sip some electrolytes when you spot
product placement #wwdc2020

Wellness: with all this new excitement, we’re going to need to help you with some chill time.
Sleep: Yes, we not only want to own your attention during every waking hour. We’re also here to help you during REM time!
Hand washing: we made it more fun!
Privacy: ▀▀▀▀▀▀▀▀▀▀ #wwdc2020
Ps. privacy is complicated.
Tracking: yeah, it happens.
We’ve also been paying a lot of attention to @DuckDuckGo - we might even buy them! #wwdc2020
Home: it’s where your heart is. And also, where you spend a shiteload of time using devices.
IoT: the Internet of Things (that don’t always work together in sync) — stay tuned, we’re working on it! #wwdc2020
HomeKit: yeah, we geek out about this stuff, too! In fact, you may never want to leave!
TV: remember Asimov? He was badass.
macOS: yeah, people still use computers. Can’t believe we haven’t used Big Sur yet. #wwdc2020
Design: b&w looks amazing, ey?
Design: round is the new round
Design: visual complexity can be simple
Design: consistency is…wait, was that a Tom Sachs kicks cameo?
Photos: who doesn’t have too many in their Library? Or, Camera Roll? Or, iCloud? And/or, in the Photos app? Don’t worry, we’ll help you sort it out.
Notifications: you can put all your new Widgets in there! #wwdc2020
Apps: anybody need a bio break? #wwdc2020
Apps: we basically threw the whole freaking kitchen sink in here #wwdc2020
Developers: just do it! #wwdc2020
*thus concludes my tribute to the time @markmilian tweeted an entire WWDC on his iPhone
For those who made it to the bottom of this thread, I thank you.
For context, I‘m inspired to comment on as a consumer of their lovely products + services for 4 decades.
Slide into my DMs if you’d like to chat about #AppleII highlights: Lode Runner, Ultima, Karateka, et al – bei Apple Pioneer Place
For context, I‘m inspired to comment on as a consumer of their lovely products + services for 4 decades.
Slide into my DMs if you’d like to chat about #AppleII highlights: Lode Runner, Ultima, Karateka, et al – bei Apple Pioneer Place