Tl;dr  stuff has gotten too complicated; we’re trying to simplify things. #WWDC20

We’re also fixing some stuff that sucked and that was rushed to release. And, Park is really cool.

We’ve been paying close attention to our competitors. Excited to announce we’re adding many of their best features!

Back to our first point: yes, we’re adding lots of new options as we’re streamling others. We’ll need developer’s help sorting that tension out in breakout sessions! #wwdc2020

Let’s talk about CarPlay. Raise your hand if you have trouble getting it to work in your vehicle?

Some competitors have Instant Apps or Minis.  has… App Clips!

Q: do you have too many apps, like most folks do? Us, too. We’re giving you lots of new ways to organize them! #wwdc2020

Is your app bloated? Lacking distribution? Try App Clips!

Ps. remember that Ken Burns tracking shot? It’s the best! #wwdc2020

Production note: we realized that with everyone working remotely, Park is now the world’s most epic shoot location. DM us if interested in using it for your next project.

iPad: now for a demo on how to how it in one hand, without fear. Amazing!

VoiP: remember “voip” - yes, it’s still a thing. We made it a lot cooler!

Search: when you (or Siri!) can’t find stuff because you have too much stuff, it’s your best friend! #wwdc2020

Ever desired a note taking device that doesn’t need sharpening? Us too! Meet Pencil !

Handwriting: annoying, right? #wwdc2020

Screentime: remember that? Yeah, we’re not worried about you using devices too much anymore. With all these new features, you’ll never want to put your devices down.

AirPods: Even. More. Magic. #wwdc2020

AirPods: do yours auto-switch or drop Bluetooth at inopportune moments? K, maybe try the new Pro edition. They are better. With advanced algorithms and stuff.

AirPods: how complicated can we make the devices formerly known as “headphones”?

Aside: you may have noticed we’re not putting a ton of specs or numbers on slides this #wwdc2020 event. You’ll have to wait until we release new hardware for that.

Watch: remember the new stuff you can do in Maps on other devices. Yeah, you can do that in AppleWatch, too

Let’s talk about Motion Graphics: how good are we at them? Right… #wwdc2020

Sip some electrolytes when you spot product placement #wwdc2020

Wellness: with all this new excitement, we’re going to need to help you with some chill time.

Sleep: Yes, we not only want to own your attention during every waking hour. We’re also here to help you during REM time!

Hand washing: we made it more fun!

Privacy: ▀▀▀▀▀▀▀▀▀▀ #wwdc2020

Ps. privacy is complicated.

Tracking: yeah, it happens.

We’ve also been paying a lot of attention to @DuckDuckGo - we might even buy them! #wwdc2020

Home: it’s where your heart is. And also, where you spend a shiteload of time using  devices.

IoT: the Internet of Things (that don’t always work together in sync) — stay tuned, we’re working on it! #wwdc2020

HomeKit: yeah, we geek out about this stuff, too! In fact, you may never want to leave!

TV: remember Asimov? He was badass.

macOS: yeah, people still use computers. Can’t believe we haven’t used Big Sur yet. #wwdc2020

Design: b&w looks amazing, ey?

Design: round is the new round

Design: visual complexity can be simple

Design: consistency is…wait, was that a Tom Sachs kicks cameo?

Photos: who doesn’t have too many in their Library? Or, Camera Roll? Or, iCloud? And/or, in the Photos app? Don’t worry, we’ll help you sort it out.

Notifications: you can put all your new Widgets in there! #wwdc2020

Apps: anybody need a bio break? #wwdc2020

Apps: we basically threw the whole freaking kitchen sink in here #wwdc2020

Developers: just do it! #wwdc2020

*thus concludes my tribute to the time @markmilian tweeted an entire WWDC on his iPhone

For those who made it to the bottom of this thread, I thank you.

For context, I‘m inspired to comment on  as a consumer of their lovely products + services for 4 decades.

Slide into my DMs if you’d like to chat about #AppleII highlights: Lode Runner, Ultima, Karateka, et al – bei Apple Pioneer Place