TW: suicide........

You know you are really a designer when you become seriously passionate about the use of a color in UI (user interface).

I've never really cared a ton about color in UI, and always felt a little like a bad designer because of it.

A kid committed suicide recently after seeing his negative 700K balance using a competitor of the company I work for. Its an industry standard to use red for negative balances and market downturns.

Red clearly being bad, you loose money. Green = good, you made money. The problem for me is that those colors illicit an emotional response.

The market goes up, it goes down, this we know and understand intellectually. The question I'm wondering as someone who makes decisions around color

Is it reallyyyyyy necessary to tie the users emotions with that?

(also editing for clarity and reposted as one continuous thread)