Systemic racism is by design. Black people have lived with this reality for centuries. It should not have taken 8 minutes and 46 seconds of watching George Floyd suffer for the rest of society to awaken. (1/6)
At IDEO, we haven't listened well enough—not inside our company, nor in the wider world. We are grateful for the comments we’ve received, from our colleagues and from you, over the last two weeks. (2/6)
When we shared anti-racism resources last week on Instagram, it was centered on white guilt and it was wrong. We should have said clearly: Black Lives Matter. (3/6)
IDEO, as a leader in design, has been part of the problem. We have a collective responsibility to design new systems. We cannot be successful until we re-examine our values, our relationships, and how we practice design itself. (4/6)
We acknowledge the long journey we have ahead of us as a company—to stand in full humility, reckon with white privilege, and unlearn the ways in which we have been socialized to maintain systems of racism. (5/6)
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