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Please indulge a few thoughts of mine on the state of Indian print media and the role of sports journalists, as the Corona pandemic gives owners a reason to axe jobs and suspend operations...
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A former sports editor I worked with once came up with a gem: "You know you have a problem when the stories being put up on our pages starts reflecting the tastes of Chief Editor's 10-year-old son".
Half the trouble with print media today is trying to chase an audience...
A former sports editor I worked with once came up with a gem: "You know you have a problem when the stories being put up on our pages starts reflecting the tastes of Chief Editor's 10-year-old son".
Half the trouble with print media today is trying to chase an audience...
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profile that is never going to buy or read a newspaper and completely forgetting a larger segment that would.
The number of stories on Premier League. La Liga, NBA and F1 in Indian papers is mind-boggling. These should be simply put up on the website, or...
profile that is never going to buy or read a newspaper and completely forgetting a larger segment that would.
The number of stories on Premier League. La Liga, NBA and F1 in Indian papers is mind-boggling. These should be simply put up on the website, or...
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...used as briefs in a forlorn corner. That's where it is going to be consumed more efficiently by millennial readers. Unfortunately, the opposite id happening with Indian stories going to the briefs and international stories, mostly done by wire agencies, hogging more...
...used as briefs in a forlorn corner. That's where it is going to be consumed more efficiently by millennial readers. Unfortunately, the opposite id happening with Indian stories going to the briefs and international stories, mostly done by wire agencies, hogging more...
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...square inches in the paper.
Reporters need to make themselves more relevant by doing stories on nationaland regional sports. If you must do football, write on the Indian Football League, Dempos and East Bengals of the country. There should be more profiles...
...square inches in the paper.
Reporters need to make themselves more relevant by doing stories on nationaland regional sports. If you must do football, write on the Indian Football League, Dempos and East Bengals of the country. There should be more profiles...
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...of upcoming talents, especially from their region and not just the Federer, Woods and Messis; starting debates and doing interviews with local heroes.
During a very important bilateral cricked series for India, I once compared the coverage in Indian and British papers...
...of upcoming talents, especially from their region and not just the Federer, Woods and Messis; starting debates and doing interviews with local heroes.
During a very important bilateral cricked series for India, I once compared the coverage in Indian and British papers...
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...for several days. Most British papers relegated the India series to the 'scores' section. In our newsppapers, a Sri Lanka-Zimbabwe series that day got more coverage than the finals of the national tennis championship...
...for several days. Most British papers relegated the India series to the 'scores' section. In our newsppapers, a Sri Lanka-Zimbabwe series that day got more coverage than the finals of the national tennis championship...
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A feature on an international superstar is nothing more than putting a picture of Kardashian sisters on your social media feed. It will get more retweets and like, but never going to make a meaningful impact on your readers, or help grow your brand substantially.
A feature on an international superstar is nothing more than putting a picture of Kardashian sisters on your social media feed. It will get more retweets and like, but never going to make a meaningful impact on your readers, or help grow your brand substantially.
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Finally, I don't buy the argument of many reporters that their editors dislike and discourage and trash local stories. It is a reporter's responsibility to make the right pitch and sell it to his seniors.
A good story is like a good man - you cannot put it down for long!
Finally, I don't buy the argument of many reporters that their editors dislike and discourage and trash local stories. It is a reporter's responsibility to make the right pitch and sell it to his seniors.
A good story is like a good man - you cannot put it down for long!
